AWAI – Web Intensive Homestudy 2017

Master the “7 Most Lucrative” Web Writing Projects… and Transform Yourself into an In-Demand Web Writer… in as Little as 3 Days… All from the Comfort of Your Own Home!

AWAI’s 2017 Web Copywriting Intensive Home Study (Recorded in Austin, Texas, February 26 – March 1, 2017)

Yes! I’m excited to gain full access to everything revealed at AWAI’s 2017 Web Copywriting Intensive. I know the information shared there will give me what I need to become an in-demand web writer because attendees of Web Copy Intensive have proven it year after year for the past 10 years.

This is my chance to join them and:

• Acquire the skills to write the most profitable web copy projects like optimized website copy, blogging, content marketing, Search Engine Optimization, emails, social media, funnel building, and more.
• Download the Web Copy Intensive resources that live attendees received before, during, and after the presentations … including any handouts, supplemental materials, examples, and templates.
• Gain access to personal copy feedback and Spec Assignments that open the door for me to get real clients, right away!

Seven In-Demand Web Writing Projects… That Clients Are Ready — and Willing — to Pay Top Dollar for…

This year’s Web Copy Intensive is all about “what’s working online now.” That means, you’ll learn how to write the fastest growing and most lucrative web copy projects. Web copy that clients are very likely to need in today’s marketplace…

We’ll begin with a solid (and necessary) foundation in web copy…

BONUS Session to Get You Started: The Fundamentals of Writing and Optimizing Website Copy

Since 1998, Nick Usborne has focused exclusively on marketing online. He is internationally recognized as a leading expert writing for the Web. His online copy clients include Disney, John Deere, The Getty Trust, the U.S. Navy, The New York Times, America Online, and Intuit.

After hosting Web Copy Intensive for the past 10 years, we understand how important it is to help you get a firm foundation in web copy basics. There’s just no getting around it. However, we also learned that “basic training” takes time away from the more advanced information and techniques you need to really serve your clients.

That’s why — this year — we’re doing things a bit differently.

To ensure you build the proper foundation in web copy right away, we’ll grant you immediate access to a pre-event session attendees were given to ensure everyone arrived at the live event with a solid foundation in writing web copy.

In this exclusive, bonus foundational video and audio course about the fundamentals of web writing, Nick Usborne will:

• Quickly get you up to speed with the crucial differences between writing for print and writing for the Web.
• Show you how to impress your clients by writing effective homepages, information pages, sales pages, and more…
• Give you an inside look at the most important strategies he’s developed, including 22 master-level optimization tips for website pages, emails, and e-newsletters.
• And much more!

Considering all you’ll learn from Nick, this additional 6-hour fundamental training is like receiving an extra day of Web Copy Intensive — absolutely free!

When you’re finished, you’ll feel fully prepared to jump right into your first Web Copy Intensive event training video…

Web Copy Project #1: Funnels

Let me explain how a “funnel” concept applies to web writing…

Basically, a “funnel” is all the pieces of web copy a prospect sees when making a buying decision. This includes the copy on the form where they enter their email address… all the way to the checkout page. Most funnels even include a follow-up process such as emails.

What this means for you, the writer, is a lot more projects… and higher overall fees. Just think about the fees I mentioned earlier…

• $75-$350 for each Pay-Per-Click (PPC) ad…
• $950-$3,000 per landing page…
• $150-$1,000 per email in a follow-up series…

With just a small funnel that includes only these three essential pieces, you can easily charge each client $1,175 to $4,350!

Can you see how quickly your web writing fees can compound when you focus on several types of copy and build entire funnels?

And, who better to teach you than the funnel master himself: Ryan Deiss…

Creating a Copy Funnel for Your Clients: Leading Prospects to the Big Sales with Ryan Deiss

Ryan Deiss is the founder and CEO of Digital Marketer. Over the past 36 months, Ryan and his team have invested more than $15,000,000 on marketing tests and generated tens of millions of unique visitors. They also sent well over a BILLION emails, and ran approximately 3,000 split and multi-variant tests.

Ryan is also a popular speaker and consultant whose work has impacted more than 200,000 businesses in 68 different countries.

Here’s a snapshot of what you’ll learn in Ryan’s power-packed session:

• How to craft a selling system to transform strangers into rabid buyers.
• How to build an 8-step “Value Journey” that predictably and profitably turns strangers into friends, friends into customers, and customers into raving fans.
• The exact messaging (both text and imagery) that should always appear at the top of a homepage.
• How to craft a one-sentence “Statement of Value” that makes website visitors exclaim, “TAKE MY MONEY, NOW!!”
• The 4 steps to plugging a “leaky” conversion funnel and increasing the value of existing leads and customers.
• How to use “entry point offers” to maximize your immediate conversion rates.
• … and much, much more.

Ryan will even walk you through effective funnel examples… one designed specifically for the B2C market… plus another for the B2B market!

So, no matter which type of clients you work with… B2C or B2B, you’ll know how to produce effective funnel copy that gets you hired again and again.