Productize: Level Up Your Business

Still freelancing and stuck in the feast-and-famine cycle? Has your earning potential plateaued despite raising your rates? Are you overwhelmed with writing proposals, managing clients, and doing all the work yourself? You’re not alone. Every freelancer faces these challenges at some point. The solution? Level up by creating a productized service.

Productize is your step-by-step guide to transitioning from freelancer to business owner. It offers the tools and strategies you need to design a scalable service, automate operations, and focus on the bigger picture while achieving financial freedom.

What is a Productized Service?

A productized service is a specialized “done-for-you” solution packaged at a set price and scope. From the customer’s perspective, it offers clear value and simplicity. From your perspective, it’s a scalable business model that runs systematically, producing results with minimal direct involvement.

Whether you aim to focus on your craft or automate and grow your business, a productized service allows you to achieve your goals without the stress of hourly billing or client micromanagement. It’s the key to transitioning from freelancer to business owner, and with it comes powerful benefits.

Benefits of Productizing Your Service

• Scalability: Build a service model designed for growth and higher earnings.
• Automation: Design systems that allow your business to run without you.
• Steady Income: End the feast-and-famine cycle with consistent monthly revenue.
• Freedom: Detach your work from your time and enjoy the ability to take days off while still earning.
• Asset Building: Create a business that grows in value and supports long-term success.
• Focus: Work “on” your business instead of being consumed by day-to-day tasks.

Brian’s Journey to Productized Success

Brian Casel transitioned from freelancing to building a productized service when he realized the value of systematizing his work. Starting with a SaaS web design service for restaurants, he discovered that customers valued “done-for-you” solutions over DIY tools. By automating processes and building a team, Brian scaled his business into a hands-off operation, allowing him to focus on growth and enjoy more free time with his family.

Inspired by his journey, Brian created Productize to share the strategies and lessons he learned along the way. This course is designed to guide freelancers like you toward creating scalable, sustainable businesses that align with your goals and lifestyle.

What’s Inside the Productize Course?

This comprehensive course includes everything you need to build, automate, and market a productized service:

• Over 20 lessons in video, audio, and text formats.
• Step-by-step workflows and processes to integrate directly into your business.
• Worksheets, templates, and actionable tools to simplify implementation.
• 11 case study interviews offering real-world insights from successful entrepreneurs.
• Lifetime access to all course materials.

Course Lessons

Why Productize is the Right Choice for You

Productize is more than just a course—it’s a comprehensive roadmap designed to guide you every step of the way. By focusing on creating, automating, and marketing your productized service, this course equips you with the tools and knowledge to build a business that aligns with your goals and provides lasting success.

Take control of your future and start building the business you’ve always dreamed of with Productize.