David Herrmann & Cody Plofker – TikTok Ads Talk

The **TikTok Ads Talk** by David Herrmann and Cody Plofker is a comprehensive program designed to help advertisers master TikTok advertising strategies. This training dives deep into creative development, ad optimization, audience targeting, and performance measurement, providing actionable insights to succeed on one of the fastest-growing ad platforms. Whether you’re new to TikTok ads or looking to refine your existing strategies, this course equips you with the tools to scale campaigns and drive meaningful results.

What You Get

Topics Covered

• Why Advertisers Aren’t Succeeding on TikTok Ads: Understand common pitfalls and how to avoid them.
• Winning with TikTok Creative: Learn the art of creating high-performing TikTok ads, from hook creation to scaling creative.
  • Hook creation and the TikTok thumbstop ratio
  • Storyboarding effective TikTok creative
  • Sourcing and succeeding with content creators
  • Generating new ideas for TikTok creative
  • Using data to optimize the creative process
  • Creative testing and scaling winning content
  • When and how to update creative based on ad spend
  • Exploring the TikTok Creative Marketplace
• Winning with TikTok Ad Copy: Master copywriting techniques tailored for TikTok audiences.
• TikTok Ad Account Structure: Best practices for setup, optimization, and CBO vs. ABO strategies.
• Winning Audiences: Learn who and what to target for maximum ad effectiveness.
• Landing Page Optimization: Ensure your landing pages convert and are tailored for TikTok ad traffic.
• Data-Driven Success: Understand the type of data TikTok ads need to perform optimally.
• Measuring TikTok Ads Success: Accurate sales attribution and understanding where TikTok fits in the customer journey.
• Organic TikTok Integration: Leverage organic content to enhance TikTok ads performance.
• Branded and Influencer Content: Maximize the impact of branded and whitelabeled content with TikTok influencers.
• Optimization Across Platforms: Use tools like Google Analytics and post-purchase surveys to refine TikTok ad strategies.

Contents

Section 1: TikTok Ads with David Herrmann

• TikTok Webinar with David Herrmann: A detailed walkthrough of effective TikTok ad strategies and creative processes.
• Q&A Session: David answers pressing questions about TikTok ads and shares advanced tips.

Section 2: TikTok Ads with Cody Plofker

• TikTok Webinar with Cody Plofker: Insights into optimizing TikTok ad campaigns for better performance.
• Q&A Session: Cody shares actionable advice and solutions to common challenges faced by TikTok advertisers.

Why TikTok Ads Talk Stands Out

Master Creative That Converts

David and Cody focus heavily on the creative aspect of TikTok advertising, teaching you how to develop hooks, storyboard content, and collaborate with creators to produce engaging ads that grab attention and drive results.

Comprehensive Account Strategies

This course offers in-depth guidance on TikTok ad account setup, audience targeting, and optimization strategies like CBO (Campaign Budget Optimization) and ABO (Ad Set Budget Optimization) to ensure your campaigns are cost-efficient and high-performing.

Data-Driven Advertising

Learn how to collect and utilize data to refine your TikTok campaigns. From understanding sales attribution to using analytics tools, this training ensures you’re making informed decisions for continuous improvement.

End-to-End Guidance

The program covers every stage of TikTok advertising, from creative ideation to scaling campaigns, integrating organic content, and leveraging influencers for branded campaigns. This holistic approach ensures you’re fully equipped to succeed.

Additional Benefits

• Exclusive Webinars: Gain access to two full webinars with industry experts David Herrmann and Cody Plofker.
• Q&A Sessions: Get expert answers to specific challenges and learn advanced strategies.
• Real-World Examples: See successful ad campaigns dissected and learn how to replicate their success.
• Actionable Insights: Leave the course with practical steps you can implement immediately.

Start Mastering TikTok Ads Today

If you’re ready to unlock the full potential of TikTok advertising, the **TikTok Ads Talk** by David Herrmann and Cody Plofker is the ultimate resource. Whether you’re new to TikTok ads or an experienced marketer looking to refine your skills, this course provides the knowledge, strategies, and tools needed to scale your campaigns and achieve measurable results. Enroll now and take the first step toward TikTok advertising success!