Deividas Tokaris – The Ultimate Creative Media Buyer Course

Unlock the Proven Strategies to Scale Businesses to 8-Figures with Advanced Creative, Media Buying, and Funnel Mastery

📦 Here’s What You Get Inside This Comprehensive Program

Are you ready to elevate your marketing skills from basic execution to high-level strategic thinking? This is your exclusive opportunity to learn from an industry expert, Deividas Tokaris. After watching this meticulously crafted 20+ hour video course, you will acquire and internalize the entire, end-to-end framework for cutting-edge creative strategy, expert media buying techniques, and high-conversion funnel strategies. These are the exact, battle-tested systems which will help you to confidently scale businesses to multiple 8-figure revenues, transforming your career and financial trajectory forever.

📘 Complete Course Curriculum: Your A-Z Blueprint for Success

A week-by-week deep dive into the essential pillars of modern media buying and creative strategy.

💡 Week 1: Creative Ideation

This foundational module teaches you precisely how to come up with winning ad ideas and expertly structure them for guaranteed success from the very beginning.

• 1. Where to find inspiration and trends: Discover untapped digital landscapes and powerful tools to find viral trends and inspiration before your competitors do.
• 2. How to analyze what’s working in the market: Learn to deconstruct competitor ads and successful campaigns to understand the deep psychological principles that make them effective.
• 3. The formula for structuring ad ideas: Gain access to a repeatable, proven formula for brainstorming, outlining, and structuring your creative concepts for maximum persuasive impact.

🎯 Week 2: Creative Conversion Principles

It’s time to learn the proven frameworks and psychological hooks behind consistently high-performing, revenue-generating ads.

• 1. How to grab attention fast: Master the art of the “scroll stop” by learning how to create powerful hooks in the first 3 seconds of your ad to capture your audience’s attention instantly.
• 2. The psychological triggers that drive conversions: Dive deep into consumer psychology and learn to leverage powerful triggers like urgency, scarcity, social proof, and authority to compel action.
• 3. Structuring ads for maximum impact: Understand the narrative arc of a successful ad, from the initial hook to the problem, solution, and compelling call-to-action, ensuring every element works towards conversion.

✍️ Week 3: Direct Response Copywriting

Words sell. In this module, you will master ad copy that sells products and services effectively and drives meaningful audience engagement.

• 1. How to write compelling headlines: Learn the secrets to writing headlines that are impossible to ignore, immediately resonating with your target audience’s deepest pain points and desires.
• 2. The proven ad copy formulas top brands use: Get exclusive access to classic and modern ad copy formulas like AIDA, PAS, and the 4 C’s that are used by the world’s most successful brands.
• 3. Simple tweaks to increase conversions instantly: Discover small but powerful changes you can make to your copy—from word choice to formatting—that can dramatically increase click-through rates and conversions.

🔄 Week 4: Creative Iteration

Learn how to systematically refine your winning creatives for sustainable, long-term success and profitability, avoiding ad fatigue.

• 1. When and how to test new versions: Develop an intuitive understanding of when a winning ad starts to fatigue and learn the precise methodology for testing new creative variations effectively.
• 2. Identifying what’s working and what needs improvement: Use a data-driven approach to pinpoint the exact elements of your creative (e.g., the hook, the offer, the call-to-action) that are driving results and which ones are holding you back.
• 3. The step-by-step process to scale creative winners: Follow a clear, repeatable process for iterating on your best-performing ads to create an army of “control” creatives that can be scaled aggressively.

🛠️ Week 5: Facebook Ad Account Structure

A solid foundation is key. Here, you will learn how to set up your ad account the right way from the start to ensure stability and scalability.

• 1. The best way to structure campaigns: Understand different campaign structures for various objectives, from top-of-funnel prospecting to bottom-of-funnel retargeting, ensuring a full-funnel approach.
• 2. Setting up budget allocation for scaling: Learn the principles of Campaign Budget Optimization (CBO) and Ad Set Budgeting, and know exactly when to use each for optimal budget allocation and efficient scaling.
• 3. How to avoid costly mistakes: Discover the common pitfalls in ad account setup that can lead to account bans, poor performance, and wasted ad spend, and learn how to proactively avoid them.

🧪 Week 6: Creative Testing Strategies

This module reveals a proven system for methodically testing ads and maximizing your results through data-driven decisions.

• 1. How to set up creative tests correctly: Learn to isolate variables and run clean A/B split tests and multivariate tests to gain clear, actionable insights into what truly resonates with your audience.
• 2. The key metrics that determine success: Move beyond vanity metrics and focus on the Key Performance Indicators (KPIs) like Cost Per Acquisition (CPA), Return On Ad Spend (ROAS), and Lifetime Value (LTV) that actually drive business growth.
• 3. How to adjust quickly based on data: Develop the agility to read your testing data, make swift, informed decisions, and reallocate your budget to winning creatives and audiences with confidence.

📊 Week 7: Data Analysis & Attribution

Become a data wizard. You will learn how to properly analyze your results and make smarter, more profitable decisions for your campaigns.

• 1. What data actually matters (and what to ignore): Cut through the noise of countless metrics in Ads Manager and focus on the critical data points that give you a true picture of your campaign’s health and profitability.
• 2. How to track ad performance like a pro: Master the Facebook Pixel, Conversion API (CAPI), and UTM parameters to ensure accurate tracking and attribution across your entire marketing funnel.
• 3. Solving creative fatigue and performance drops: Learn to diagnose the root cause of performance dips, whether it’s creative fatigue, audience saturation, or external factors, and implement effective solutions to get back on track.

📈 Week 8: Facebook Ad Scaling Strategies

This is where you make the real money. Get the exact playbook for aggressively scaling campaigns without killing your performance and profitability.

• 1. How to know when to scale: Identify the clear signals and KPI benchmarks in your ad account that indicate a campaign is ready for a significant budget increase.
• 2. The difference between horizontal vs. vertical scaling: Master both scaling methods—increasing budgets on existing ad sets (vertical) and expanding to new audiences and platforms (horizontal)—and know when to deploy each strategy.
• 3. How to increase budget while maintaining performance: Learn proven techniques for gradually and safely increasing your ad spend to avoid shocking the algorithm and maintain a stable, profitable ROAS.

🧠 Week 9: Becoming a Creative Strategist

Elevate your career. Learn to shift from a simple button-pushing executor to a high-value strategist and take complete control of your ad results.

• 1. How to think strategically about creatives: Develop a high-level perspective, understanding how creative strategy aligns with overarching business goals, brand positioning, and customer psychology.
• 2. The framework for developing ad ideas that convert: Utilize advanced frameworks to lead brainstorming sessions, create comprehensive creative briefs, and guide production teams to deliver winning ad assets.
• 3. How to future-proof your skills in an AI-driven world: Learn how to leverage artificial intelligence as a tool while focusing on the uniquely human skills of strategy, creativity, and empathy that will always be in demand.

🏆 Week 10: Becoming a Senior Media Buyer

It’s time for a promotion. You will master the advanced skills that separate the top 1% of media buyers from the rest of the pack.

• 1. The key skills needed to advance: Go beyond technical skills and focus on developing leadership, communication, client management, and financial planning abilities required for a senior role.
• 2. How to manage bigger budgets effectively: Learn the systems and risk-management strategies necessary to confidently manage 6 and 7-figure monthly ad spend while delivering consistent results.
• 3. Moving from execution to high-level strategy: Understand how to create and present quarterly and annual media plans, forecast results, and contribute to the overall marketing strategy of a business.

🛒 Week 11: Info Products vs. E-commerce

Niche down your expertise. You will understand the critical differences in strategy required for these two major business models.

• 1. How media buying changes for info vs. e-commerce products: Learn the nuances of advertising tangible goods versus digital products, including differences in customer journeys, sales cycles, and key metrics.
• 2. The biggest mistakes to avoid in each model: Identify and steer clear of the common strategic errors marketers make when trying to apply a one-size-fits-all approach to these distinct business types.
• 3. How to structure ad campaigns differently based on product type: Get specific campaign blueprints for e-commerce (e.g., Dynamic Product Ads) and info products (e.g., webinar registration campaigns) for optimal results.

🔗 Week 12: Funnel Strategies

The ad is only the first step. Here you will master high-converting funnels and understand how to make them work for you 24/7.

• 1. The best funnel structures for different goals: Learn to design and implement various types of sales funnels, from simple lead magnet funnels to complex multi-step webinar and product launch funnels.
• 2. How to optimize and improve funnel performance: Use analytics and conversion rate optimization (CRO) principles to identify and fix leaks in your funnel, increasing your overall profitability.
• 3. The most common funnel mistakes and how to fix them: Learn to troubleshoot issues like high landing page bounce rates, low opt-in rates, and shopping cart abandonment to maximize the value of every visitor.

🌟 Why Choose the Creative Media Buyer Course?

In a world where ad platforms are becoming more automated, the single greatest competitive advantage is creativity paired with strategy. This course is not just another collection of tactics that will be outdated in six months. It is a comprehensive system for thinking, strategizing, and executing like an elite-level marketer. You’ll move beyond the dashboard and learn the timeless principles of persuasion, data analysis, and business growth that will make you an indispensable asset to any company or client.

👤 Who Should Enroll in This Course?

• Aspiring Media Buyers looking for a structured, A-Z path to land a high-paying job in the industry.
• Junior Marketers & Ad Managers who feel stuck and want to graduate to a senior, strategic role.
• E-commerce Store Owners who want to stop gambling on ads and implement a proven system for profitable scaling.
• Marketing Agency Professionals aiming to deliver superior, market-leading results for their clients.
• Freelancers who want to increase their rates, attract higher-quality clients, and build a reputation as a top-tier expert.

🚀 Your Transformation Awaits

This program is meticulously designed to create a profound transformation in your professional capabilities. You will evolve from being a tactical operator, merely executing tasks within ad platforms, into a high-level creative strategist who architects entire campaigns that drive substantial business growth. This shift is crucial in today’s competitive landscape. Companies are no longer looking for someone who just knows how to set up a campaign; they are seeking strategic partners who can interpret data, understand customer psychology, and translate those insights into compelling creative that converts.

We place a heavy emphasis on the power of creative because, in an era of machine learning and algorithmic bidding, your ad creative is one of the few powerful levers you have left to pull for a competitive edge. You will learn that media buying is no longer just about bidding strategies and targeting options. It is an art and a science, blending analytical rigor with breakthrough creative thinking. This course provides the complete framework to master both sides of the coin, ensuring you can produce ads that not only reach the right people but also resonate with them on an emotional level, compelling them to take action.

One of the biggest challenges marketers face is scaling. Many find a winning formula that works at a small budget, only to see their return on ad spend (ROAS) crumble the moment they try to increase spend. This course directly addresses this pain point by providing a repeatable, systematic process for scaling ad spend sustainably. You will learn how to prepare your account, your creatives, and your funnels for growth, allowing you to pour fuel on the fire with confidence, knowing your profitability will remain intact.

Furthermore, this curriculum is built to be future-proof. The world of digital advertising is in constant flux, with privacy updates, platform changes, and the rise of AI reshaping the industry. Instead of focusing on temporary hacks, we teach you the foundational principles of marketing and strategy that will remain relevant regardless of technological shifts. By understanding how to think strategically and creatively, you will be equipped to adapt and thrive, turning industry changes into opportunities rather than threats to your career.

Ultimately, the Creative Media Buyer Course is more than just an educational program; it is a complete A-Z playbook for dominating paid advertising in the modern era. By enrolling, you are not just buying information; you are investing in a proven system, a new way of thinking, and a clear path to becoming a top-tier marketing professional capable of generating extraordinary results. This is your chance to gain the skills, confidence, and strategic acumen needed to achieve your most ambitious career goals.