CreativeLive – Duct Tape Marketing

John Jantsch

Join consultant and bestselling author of Duct Tape Marketing, John Jantsch, to discover how to create a comprehensive and easy-to-follow marketing blueprint tailored to the unique needs of your small business. This three-day course is designed to eliminate guesswork and mystery from marketing, helping you connect with clients, convert leads into sales, and effectively communicate your company’s value.

Behind every successful small business is a robust marketing system. However, many business owners lack the resources and expertise to craft a marketing plan that distinguishes their business in a competitive landscape. John Jantsch provides a step-by-step guide to building an effective marketing system that ensures growth and scalability for your business.

What You’ll Learn

• How to design a practical, growth-oriented marketing system.
• Strategies for identifying your ideal clients and building lasting relationships.
• Techniques for using social media and online tools to maximize reach and impact.
• Guidance on creating an inbound marketing model to attract and convert leads.
• Step-by-step processes for monitoring and evaluating your marketing efforts.

Whether you’re a small business owner or entrepreneur looking to build a solid marketing foundation, this course offers a proven and actionable approach to marketing success.

Course Overview

Day 1

• 9:00 am: Introduction and Overview
• 9:30 am: Strategy Business Model
• 10:45 am: Perfect Marketing Strategy
• 12:45 pm: Inbound Marketing Model
• 2:30 pm: The Marketing Hourglass

Day 1 Wrap-Up

Day 2

• 9:00 am: Content and Lead Capture
• 10:45 am: Blogging and SEO
• 12:45 pm: Email and Social Media
• 2:30 pm: Mobile, Conversion, and Analytics

Day 2 Wrap-Up

Day 3

• 9:00 am: Advertising and PR
• 10:45 am: Referral Generation
• 12:45 pm: Selling System
• 2:30 pm: Tracking and Planning

By the end of this course, you’ll have a customized marketing plan ready to implement, boosting your business’s visibility, leads, and revenue. John Jantsch’s practical expertise ensures that every lesson is actionable and directly applicable to your unique business needs.

Why Choose Duct Tape Marketing?

Duct Tape Marketing is a tried-and-tested system that has helped countless small business owners achieve remarkable growth. This course provides you with the strategies, tools, and confidence to take control of your marketing efforts and achieve sustainable success. Whether you’re new to marketing or looking to refine your approach, this course is your blueprint to business growth.

Invest in your business’s future with Duct Tape Marketing and watch your small business thrive in a competitive marketplace.