Ellen Mackenzie – Dishing Up Digital School

Learn, Launch, and Scale Your Social Media Management Business

The Dishing Up Digital School by Ellen Mackenzie is a comprehensive training program designed to help aspiring social media managers kickstart their careers and scale their businesses. With over 60 engaging video lessons, lifetime access, workbooks for accountability, and access to the Insiders Club, this course provides the tools, techniques, and support needed to succeed in the competitive world of social media management.

What You’ll Get

• 60+ Video Lessons: Comprehensive and engaging content to enhance your skills and understanding.
• Lifetime Access: Revisit lessons anytime during your journey to refine your expertise.
• 8 Workbooks: Structured guides to keep you focused, accountable, and organized.
• Insiders Club Membership: Enjoy 2 monthly live streams with Ellen, access to a supportive community, and expert guidance for your business.

Detailed Course Modules

Module One & Two: Laying the Foundations

Begin your journey with the right mindset and understand your role as a social media manager. These modules cover the customer journey, limiting beliefs, and confidence-building exercises to prepare you for success.

Module Three: Packaging and Pricing Services

Learn how to package and price your services effectively. This module covers finding your niche, sales psychology, value-based pricing, and insights into Ellen’s own pricing journey.

Module Four: Finding and Securing Clients

Master the art of client acquisition. This module includes real client pitches, discovery call examples, and copy-paste templates to help you book your first clients—even with no prior experience.

Module Five: Content Creation

Dive deep into content creation with 10 lessons covering everything from writing captions to creating Reels and Stories. Learn techniques tailored specifically for managing clients’ social media channels.

Module Six: Systems and Strategies

Discover the tools and systems Ellen uses to manage multiple clients seamlessly. Learn how to organize content with Trello, schedule posts, and track analytics for reporting success.

Module Seven: Client Communication and Relationships

Strengthen your client relationships with strategies to handle communication challenges, manage growth expectations, and set boundaries against scope creep.

Module Eight: Contracts, Invoices, and Accounting

Simplify the business side of social media management with templates and strategies for managing contracts, invoicing, and accounting effectively.

Module Nine: Scaling Your Business

Take your business to the next level with lessons on achieving $10k months, increasing your prices, and outsourcing tasks to grow sustainably.

Module Ten: Coaching and Teaching

Expand your services by adding coaching and teaching packages. Learn the steps to diversify your offerings, create templates, and design successful coaching programs.

Exclusive Bonuses

• Guest Experts: Learn from industry leaders in PR, copywriting, business finances, mindset, and Facebook ads.
• Templates and Examples: Access Ellen’s proven templates for pitches, contracts, and strategies.
• Live Support: Monthly live streams with Ellen for personalized guidance and support.

Why This Course Stands Out

• Comprehensive Curriculum: Covers every aspect of launching and scaling a social media management business.
• Actionable Insights: Learn proven techniques to attract clients, create content, and grow your revenue.
• Lifetime Access: Revisit lessons anytime to refresh your skills and strategies.
• Community Support: Join a vibrant network of aspiring and successful social media managers.
• Expert Guidance: Gain insights directly from Ellen Mackenzie and guest experts.

Start Your Journey Today

With the Dishing Up Digital School, you’ll gain the knowledge, tools, and confidence to build a successful social media management business. From creating content to securing high-value clients, this course equips you to thrive in the competitive digital landscape. Join today and start your journey to success!