Ezra Firestone – Traffic Mentor

Ezra & Justin take you behind the scenes of their businesses and show you how to run media buy campaigns like an expert!

The six-week “over the shoulder” series covers actual campaigns being launched from scratch and isn’t your typically structured training course. This in-depth mentorship provides hands-on experience, allowing you to see exactly how media buying campaigns are planned, launched, and optimized. It’s the perfect program for those looking to master media buying through real-world, proven strategies used by experts in the field.

What You Will Learn:

• Where to buy media for your businesses
• Live Examples of Starting a New Campaign From Scratch
• Watch real-world examples of running a $10,000 campaign for a new client
• Creative, Targeting, and Optimization Strategies
• How to keep your campaigns fresh by creating new ad creatives and targeting
• Examples of their best-performing ads ever
• Sources they use to generate ad images and creative
• How they save dozens of hours every month by outsourcing creative design
• Access to other less-known sources for ad creatives
• Visually see how your campaigns are performing in Facebook
• A breakdown of some of the most compelling ad campaigns
• Learn why a campaign worked or didn’t work

Course Overview:

In this 6-week mentorship, you’ll be taken through every aspect of launching and optimizing successful media buying campaigns. This series isn’t just about theory; you’ll get a firsthand look at campaigns being executed in real-time. Ezra and Justin will provide you with everything you need to succeed in paid media, from campaign creation to optimization and scaling. This course is designed to give you actionable insights and real-world examples so that you can implement these strategies immediately to grow your business.

Week-by-Week Breakdown:

Week One – Goals, Mindset, Media Buying Intro

In the first week, you’ll learn the importance of setting clear goals and developing the right mindset for media buying. Ezra and Justin will provide an introduction to the fundamentals of media buying and how to approach campaigns with the correct focus. This week is essential for building the foundation of your media buying strategy.

Week Two – Launch + 3-Step Process

In this session, we dive into the 3-step process for launching successful campaigns. You will learn how to set up a campaign from scratch, with practical steps to ensure you’re targeting the right audience and positioning your offer correctly. This is where you’ll start applying the core principles to real campaigns.

Week Three – Campaigns + Funnels

Now that your campaigns are live, we’ll explore how to structure and optimize sales funnels to convert your leads into customers. This week focuses on integrating your ads with the rest of your sales process to maximize conversions and ROI. By the end of this week, you’ll have a deep understanding of how to align ads with funnels to create a seamless customer journey.

Week Four – Ad Copy + Creative

This week is all about ad copy and creative development. You’ll learn how to craft compelling ad copy that resonates with your audience and how to create engaging visuals that drive conversions. The right ad creative can make all the difference in your campaigns, and this week will give you the tools to create high-converting content.

Week Five – Optimization Master Class and Pre-Sell Templates

In week five, we’ll dive deep into campaign optimization techniques. You’ll learn how to analyze campaign data, make adjustments, and troubleshoot issues that arise. Ezra and Justin will also share their pre-sell templates, designed to help you nurture leads and prime them for purchase before they even see your sales page.

Week Six – Additional Sources

In the final week, we’ll explore additional sources and tools to help you keep your campaigns running smoothly. From finding new sources of traffic to leveraging underutilized tools, this session will equip you with even more resources to scale your campaigns successfully. You’ll also have the chance to review everything you’ve learned and get expert feedback.

Why Choose *Traffic Mentor*?

The *Traffic Mentor* program is designed for anyone serious about mastering paid traffic. Whether you’re a business owner looking to run your own campaigns or a marketer hoping to enhance your media buying skills, this program provides real-world, actionable strategies. By working alongside Ezra and Justin, you’ll gain invaluable insights into the complexities of media buying that you can apply immediately to drive profitable campaigns.

With detailed step-by-step guidance, over-the-shoulder real-time examples, and expert strategies, you’ll be able to create, launch, and optimize media buying campaigns like a professional. This is not just another training course—it’s a mentorship that provides you with the tools, insights, and resources to take your paid traffic efforts to the next level.

By the end of the program, you’ll have the knowledge to run high-converting media campaigns, implement effective targeting strategies, and continuously optimize your efforts to drive better results. Whether you’re just starting or looking to refine your existing campaigns, *Traffic Mentor* will ensure you’re equipped for success.

Don’t miss out on this opportunity to learn directly from two industry leaders in paid media. Join *Traffic Mentor* and start mastering media buying today!