What You Get From This Course

Gerardo Perez’s “How To Run TikTok Ads” course is the ultimate blueprint for mastering TikTok advertising. With TikTok emerging as one of the most powerful platforms for marketing, this course provides step-by-step guidance on creating high-performing ads, targeting audiences, optimizing campaigns, and leveraging TikTok’s algorithm for organic growth. Whether you are a beginner or an experienced advertiser, you will gain actionable strategies to maximize ROI and increase sales through TikTok Ads.

Module 1: Ads Setup

Understand your business manager, set up your TikTok ad account, and install your tracking pixel for data-driven advertising success.

Module 2: Campaign Level

Learn the structure of campaign objectives, how to create campaigns, and strategies for setting up your first successful TikTok ad campaign.

Module 3: Ad Group

Define optimization goals, target the right interests, and set a budget that drives conversions while staying cost-efficient.

Module 4: Ad Toolbox

Discover various ad types, audience targeting tools, and creative asset options that TikTok Ads provides for advertisers.

Module 5: Suggested Setup

Implement a proven strategy using Top of Funnel Ads, lookalike audiences, and retargeting for low-cost conversions and maximum impact.

Module 6: Campaign Walkthrough & Optimization

Gain expertise in campaign optimization, focusing on ad spend, conversions, and refining your ads based on performance insights.

Module 1: The Importance of Creative

Learn to create high-converting TikTok ads using best practices, while ensuring your ads align with TikTok’s native creative style.

Module 2: Winning Ads & Why They Work

Uncover the 7 key elements of successful TikTok ads and analyze examples to understand what makes them high-performing.

Module 3: Scripting Your Ads

Write compelling ad scripts using proven frameworks and create your first video ad that captivates and converts viewers.

Module 1: Your Profile

Set up your brand’s TikTok profile, monitor analytics, and leverage spark ads to promote content effectively.

Module 2: The TikTok Algorithm

Understand how the TikTok algorithm works, identify trending hashtags, and leverage platform trends to boost visibility.

Module 3: Your Brand On TikTok

Develop a unique brand style by focusing on content pillars that resonate with your audience, building engagement and trust.

Take Your TikTok Ads to the Next Level

Enroll in “How To Run TikTok Ads” by Gerardo Perez today and start creating ads that convert and grow your business.