John Jantsch – Referral Engine Pro

Harness the Power of Referrals to Ensure a Steady Flow of New Customers

The Referral Engine Pro course, based on the best-selling book by John Jantsch, is a game-changing self-guided course designed to teach you how to build a highly effective referral system. Gone are the days when businesses relied solely on traditional advertising and cold outreach. Today, word-of-mouth and trusted recommendations are key drivers of success. This course will help you create a strategy that compels customers and partners to voluntarily promote your business, bringing you new customers in a way that feels natural and powerful.

Course Overview: Referral Engine Pro Self-Guided Course

The Referral Engine Pro course is structured into four critical lessons, each designed to guide you through the process of building and leveraging a referral system. With over twenty years of experience in building referral systems for small business owners, John Jantsch has developed this course to ensure you have all the tools and insights necessary to build a thriving referral-driven business.

Each lesson includes:

• A video overview of the key points by John Jantsch.
• PDF version of the slides for easy reference.
• Video transcript to follow along and review the material.
• Action steps to implement the teachings in real-time.
• Supplemental content to dive deeper into the topics discussed.

Session #1: Your Referral Marketing Strategy

This session will help you understand the fundamentals of creating a referral marketing strategy. The key to generating more referrals starts with ensuring that you are “referable.” By focusing on identifying your ideal client, developing core differentiators, and building referral triggers, you will set the foundation for a successful referral engine.

• Learn how to get your clients to teach you how to stand out.
• Identify gaps in your marketing strategy to target the right audience.
• Narrowly define your ideal client and craft core differentiators.
• Create statements that will trigger referrals from your satisfied clients.
• Establish a customer listening station to tune in to customer needs and feedback.

Session #2: Educate Your Referral Sources

Educating your referral sources is crucial to ensuring that the right people are referring business to you. In this session, you will learn how to create a targeted list of referral sources, how to establish tools for making perfect introductions, and how to build a team of strategic partners who will actively contribute to your growth.

• Create a targeted list of referral sources who understand your business.
• Develop tools that make introducing your business easy for your referral sources.
• Build a team of referral champions and strategic partners who help grow your brand.
• Develop a list of key phrases every referral source should know.
• Create a process that attracts referral sources and keeps them engaged.

Session #3: Customer Offers and Campaigns

Once your strategy is in place and your referral sources are educated, it’s time to create the tools and campaigns that encourage your sources to take action. This session will teach you how to design compelling offers, create the five most effective referral campaigns, and automate your referral process to ensure continuous referrals.

• Learn how to generate more referrals with tailored customer offers.
• Understand the five most effective referral campaigns to increase your reach.
• Put your referral offers on auto-pilot to reduce effort and increase returns.
• Create tools that make referring your business as simple as possible for your sources.

Session #4: Launch and Follow-up

In the final session, you will learn how to activate your strategic partner network and launch referral campaigns that drive results. The follow-up process is key to turning introductions into clients, and this session will guide you through creating systems to track and nurture referrals.

• Launch your strategic partner program to expand your reach.
• Create a system to motivate your referral sources and keep them engaged.
• Ensure every referral gets the attention and care they deserve to maximize conversion.
• Launch your first customer referral campaign to drive immediate results.
• Start your first strategic partner initiative to expand your network and influence.

Why Referral Engine Pro is the Ultimate Solution

Referral Engine Pro provides a unique opportunity to build a sustainable business model that thrives on word-of-mouth marketing. By following John Jantsch’s proven strategies, you’ll develop a strong, consistent stream of clients who actively promote your business. This system not only helps you grow your client base, but it also allows you to build long-lasting relationships that continually benefit your business.

The course is flexible and self-paced, allowing you to work through each session at your convenience while still having access to ongoing resources. Whether you are a small business owner or an established brand looking to expand, the Referral Engine Pro system offers invaluable tools and insights to ensure that your business thrives through referrals.

Don’t miss out on the opportunity to unlock the full potential of your business with the power of referrals. The Referral Engine Pro course is a must-have for any entrepreneur serious about creating a sustainable, word-of-mouth-driven business model.