🚀 Turbocharge Your Conversion Rates with Landing Page‑CRO Mastery
Simplify, test, and optimize with proven tactics from Jonathan Dane—no fluff, just bite‑sized strategies to maximize your landing page performance! 📈✨
Wouldn’t it be amazing to cut through the endless CRO theories written by those who’ve never run a single test? Landing Page‑CRO Mastery by Jonathan Dane delivers straightforward, battle‑tested tactics that help you boost conversion rates quickly and effectively. With over 200 clients across diverse industries, Jonathan’s expertise ensures you get real results in record time. This course strips away the noise, challenges outdated methods, and equips you with the essentials to supercharge your landing pages. ⚡️
👤 Your Instructor: Jonathan Dane
Jonathan Dane is a PPC expert and conversion rate optimization (CRO) specialist who spends most of his time in the trenches. As an international speaker and founder of two agencies that generated over $5 million in annual revenue within two years, he’s managed CRO projects for over 500 clients—including Airbnb and Stanford. Jonathan simplifies CRO confusion into actionable, bite‑sized strategies you can implement immediately. 🎤
📚 Class Curriculum
- The CRO Fundamentals
- What is Conversion Rate Optimization?
- What is a Landing Page?
- Home Pages Are Bad News
- Landing Page Examples + VIDEO (6:17)
- Landing Page Anatomy + VIDEO (4:31)
- The PPC Success Equation
- Traffic Types & Temperatures + VIDEO (3:23)
- The Bigger Picture
- Better CRO Research
- Quantitative Research + VIDEO (1:38)
- Qualitative Research + VIDEO (3:01)
- CRO Research Tools
- Research Tools Deep Dive
- Google Analytics Treasures
- Hottest Heatmaps
- Scrollmap Revelations
- Candid Camera Recordings
- Visitor/Customer Interviews
- 5 Second Insights
- Sales Team FAQs
- Mirroring Goals + VIDEO (3:42)
- Call To Actions (CTAs)
- What is a Call To Action?
- Two Most Important Worlds + VIDEO (1:11)
- Same CTA – Different Words
- Lead Generation Forms & UX
- Lead Generation Forms
- Above vs Below Fold
- The Elephant In The Room
- Hotter Calls vs Colder Forms + Tests + VIDEO (5:49)
- Compliance Psychology + VIDEO (3:04)
- The Breadcrumb Technique + VIDEO (3:27)
- User Experience & Design
- How Important Is Design?
- Dribbble It
- The Secret CRO Ingredients – Fonts & Readability
- Celestial Copywriting
- It’s All About “You”
- Always Strengthen The CTA
- Headline Writing Formulas
- Multistep Form Headlines & CTA Wording
- Iconography & Power of 3
- 20+ Social Proof Examples & Importance
- Visuals With Impact
- Hero Images/Shots
- Tracking & Testing
- Conversion & Goal Tracking
- Micro Conversion Tracking + VIDEO (2:14)
- Call Tracking
- UTM Tracking & Hidden Fields
- A/B & Multivariate Testing
- What is A/B Testing?
- What is Multivariate Testing?
- Variation Volume & False Positives
- Things That Destroy Tests
- Redesigns vs Iterations
- Testing Prioritization
- Scaling & Growth Tactics
- New Traffic Channels
- New Revenue Generating Offers
- The Best Performing Tests
- The Breadcrumb Technique
- Traffic Quality
- Fake Test Offers
- CTA = Landing Page Sections
- Hyper Locality
- Intermittent Conversion Steps
- Working Backwards
- Sacrifice These Things
- Balancing Conversion Rates & Business Sense
- See You On Slack!
Join the Landing Page‑CRO Mastery program today and take your conversion optimization to the next level! With Jonathan Dane’s expert strategies, bite‑sized modules, and continuous support, you’ll see measurable improvements in performance—and more revenue—in record time. 🚀
👉 Enroll now and start transforming your landing pages into conversion machines! 👈