💡 Here’s What You’ll Get Inside the Programme: The Full Personal Branding Blueprint

This program is a complete solution for anyone who wants to turn their knowledge and skills into a profitable personal brand. It’s built on a foundation of proven strategies that have helped Lara Acosta and her students achieve massive success.

MODULE 1: The Foundations

From the get-go, I want you to know exactly where to start and what this cohort is all about. This module provides a clear, 10-minute introduction that sets the stage for your entire journey. You’ll learn how to use the community, how to gamify your experience when growing your personal brand, and why LinkedIn is the best platform to grow on right now. This is your critical first step to understanding the modern personal branding landscape.

MODULE 2: Mindset

Here is a massive difference between those people who make it from 0 to 10,000 followers in months or weeks and those who never make it—and that one thing isn’t anything technical but mindset. In this woo-woo-fluff-free module, I’m going to take you through 5 important lessons that I wish I had known before I started growing on LinkedIn. It includes strategies I used to consistently post without burning out, how to stay focused, and how to avoid shiny object syndrome. All the strategies used in this module are proven by me and all my students alongside all the top 1% performers and earners that I know to work. No fluffy meditations, no monk-mode tutorials, just clarity. Because it takes different mindsets to do different hard things. In the end, mindset is what separates the best from the rest.

MODULE 3: Choose Your Character – Construct Your Personal Brand

Go from not having any interesting stories to share, or feeling ordinary, to putting it all together and learning what’s possible through other people’s transformations and case studies. In this module, we cover how to inject the ideal version of yourself into your personal brand so you can become “the niche.” You’ll gain access to the **Personal Brand Content Generator** and the **Content Matrix Generator**, which help you craft your weekly content pillars in a sustainable and achievable way. This ain’t fluff. It’s an applicable practice that you can work on that specific day.

In this gamification Module, I introduce LEVELS you can build your brand around:

• LEVEL 1: Crafting your unique story.
• LEVEL 2: Refining your posts on LinkedIn for maximum impact.
• LEVEL 3: Getting authority and engagement that positions you as a leader.

MODULE 4: LinkedIn Masterclass – The Growth Hacks

This is where I spill ALL the beans… I won’t be holding anything back in module 4. I’ll take you through ALL the fundamentals, systems, and processes that I’ve learned and used to become the #1 female creator on the platform. This is what the top 1% LinkedIn creators talk about and discuss in their secret hangouts. You’ll learn how the top influencers use LinkedIn, get the secret ingredients to making an irresistible LinkedIn profile, and turn your profile into a landing page for your offers. You’ll unlock the million-dollar technique of how to turn your LinkedIn into a non-stop lead-generation machine and you’ll even watch me present a few live examples so your confidence levels break through the roof! If They’ve Done It, You Can Too! Plus, you’ll learn:

• ✧ How to network, engage and slide into DMs silky smooth using my plug-and-play templates that have helped me gain 200K followers.
• ✧ How to influence and build authority like James Bond using a secret sauce formula I created for my brand.
• ✧ How to exploit LinkedIn’s mechanism for hyper-growth and virality using certain techniques only known to a handful of creators.

By the end of this module, you’ll know everything I know about LinkedIn growth to date.

MODULE 5: Copywriting Supremacy – The Art of Writing for LinkedIn

I became one of the best copywriters on LinkedIn, without having a master’s degree in English or Shakespeare’s genes in my blood. And you can do it too. You don’t need to be a native English speaker or a best-seller writer to do the copywriting for your personal brand. You simply need to understand the basic fundamentals of copywriting and that’d be more than enough for you to make 6-figs or more from LinkedIn. I’ll teach you how to become UNSTOPPABLE by learning to write. You’ll get all my swipe files and templates (that made me 6-figs) where you’ll only have to fill in the blanks and plug and play. Copywriting won’t seem like a daunting task anymore nor will you have to worry about spending a fortune on ghostwriters.

MODULE 6: Content Creation Systems – The Blueprint to Consistent Growth

…The single biggest problem that every content creator, entrepreneur, or CEO who wants to build their personal brand on LinkedIn faces, and how you can avoid it from the get-go… Churning out daily content for weeks, months, and years is where most people throw in the towel. In this module, I’ll share my secret “content creation system” that my team and I use to create hundreds of posts every week for 365 days a year without burning out. You’ll have the exact frameworks and tools that have repeatedly worked not just for me but also for my clients to consistently come up with content ideas, schedule them, and publish without breaking your bank with paid ads and relying on pods. Creating, sustaining, and replicating a content creation system doesn’t have to be complicated or fancy. This module is all about making it as clear, simple, and effective as it gets.

MODULE 7: Top 1% Psychological Personal Branding Hacks

Industry experts pay thousands of dollars to learn these psychological hacks to break into the top 1%. Your goal shouldn’t only be to get quick followers and leads, but to become a solid brand… people should instantly remember you, admire you, and be inspired by you when they hear your name. This is exactly what I’ll be talking about in module 7. You’ll learn how to use psychological hacks and tricks in your writing to make people like you more and more with each post. You’ll discover how to be known as the #1 reliable expert in your niche even if you have 10 followers. Becoming a brand has very little to do with “what you say,” but “how you say” it.

MODULE 8: The Art Of Storytelling

The power of personal branding is hidden in your story. So you’ve probably heard the phrase “people buy from people they like.” And when it comes to personal branding, this is so true. People would rather buy from someone that they know, they like, and they trust. And you build this up by sharing stories that you have gone through that relate to others. In this module, you’ll learn how to turn your stories into content without being too cringe, without oversharing, and without overexposing yourself. You’ll have storytelling templates that you can literally use and replicate immediately to proven storytelling techniques that I’ve used endlessly. If you want to involve people at the deepest level, you need stories.

MODULE 9: Networking Mastery

The most essential asset you can have when it comes to building your personal brand from scratch. It’s not WHAT you know, it’s WHO you know. In this module, you’ll learn how to network with the top 1% so you, as a result, can become the top 1%. I’ll share all the tools and strategies that I used to network with the best and that consistently move the needle for me. You’ll discover how the top creators have leveraged networking to position themselves as authority figures in their space and how you can do it too. You’ll have everything there’s to know about the right networking—from sending connection requests to building relationships and lead generation to growing an online community (through templates, real-life screenshots, and the secret books that I have).

MODULE 10: Monetisation Secrets

Learn how to build a 100% inbound business through content without a website. You’ll discover how to turn your LinkedIn profile into a landing page for your offers, leverage DMs for sales, and craft content that targets your ideal client, creating a sustainable and scalable business model that generates consistent revenue without the need for a complex sales funnel or website.