Laura Palladino – Smart Social
$1,497.00
Ready to unlock the next level of scale? Social is the key.
You might be wondering, “Is social media still relevant to a modern digital brand?”
Social isn’t just relevant; it’s probably the most important part of a sustainable marketing strategy, and it’s usually the missing piece of the puzzle for brands that have plateaued and want to reach the next stage of growth.
A solid social strategy will help you:
- Build a loyal following
- Engage your target audience with meaningful content
- Generate consistent growth for your business
- Increase brand awareness
- Expand your reach across multiple platforms
Course Overview
This course is designed to teach you a proven, step-by-step method for using social media to grow your business. By the end of this course, you will understand the 5-step I.C.O.S.A. Social Framework that Laura Palladino used to help build a $125 million brand.
Module Breakdown:
Get into the mindset of a successful social media manager, and understand the core strategies that drive successful campaigns.
Discover how to establish a unique brand identity that resonates with your target audience and sets you apart from competitors.
Learn how to define your ideal customer and understand their needs, behaviors, and pain points to drive your social media strategy.
Set clear, measurable goals for your social media campaigns to ensure that your efforts align with your overall business objectives.
Learn the I.C.O.S.A. Social Framework and how to apply it to create a scalable content strategy that delivers results.
Master the art of brainstorming content ideas that resonate with your audience and support your marketing goals.
Learn the best practices for creating engaging and visually appealing content that captures your audience’s attention.
Understand how to optimize your content for maximum reach and engagement on various platforms, including Instagram, Facebook, and YouTube.
Learn how to repurpose and syndicate your content to reach a wider audience and increase its longevity.
Discover techniques for amplifying your content’s reach and engaging with influencers and partners to boost visibility.
Learn how to analyze the performance of your content and make data-driven decisions to optimize your social media strategy.
Master the art of communicating with your audience, responding to feedback, and creating a loyal community.
Learn how to run successful giveaways that increase engagement and grow your brand’s following.
How Smart Social Will Help You Succeed
Your Instructor: Laura Palladino
Laura Palladino is an expert social media educator and the Marketing Director of a $46 million-per-year brand. You’re in great hands!
New Curriculum
The course has been updated in 2021 to reflect the latest changes to platforms, algorithms, and strategies, ensuring you’re getting the most up-to-date training available.
How-to Videos
Detailed video tutorials that walk you through each module to help you implement what you learn and create, launch, and manage profitable campaigns.
Resource Library
Fill-in-the-blank worksheets, templates, and calendars guide you through every module, making it easier to apply the strategies and tools from the course.
Recorded Q&As
Watch recorded Q&A sessions where Laura answers student questions and provides valuable feedback to help you master the material.
Guest Experts
Industry pros are brought in to share their expertise on branding, design, content marketing, and more, helping you build a well-rounded social media strategy.
Weekly Action Items
Actionable items each week that hold you accountable and help you stay on track to reach your goals faster.
You Choose Your Speed
All marketers are different, and Smart Social gives you the flexibility to complete the course at your own pace.
Plus $591 in Bonuses
When you join Smart Social, you’ll receive the Ambassador Blueprint ($397 value) and 2 months of Zipify Pages ($194 value) for free.
Social media is more than just posting pretty pictures. It’s about connecting with your audience, growing your community, and positioning your brand as an authority in your industry. Smart Social will teach you how to master this powerful tool to drive real, measurable growth.
Don’t wait. Transform your social media strategy and elevate your brand to the next level with Smart Social.
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