Molly Pittman – Smart Social Media 2024

Master Social Media Marketing and Optimize Your Campaigns for Success

If you’re looking to master social media marketing, **Molly Pittman’s Smart Social Media** course is a fantastic place to start. Packed with 13 detailed training sessions, practical tips, and the unique ICOSA Framework, this course is designed to help you plan, launch, and optimize your social media campaigns for maximum success. Whether you’re new to social media or looking to elevate your skills, this course will provide everything you need to create profitable and engaging social media strategies.

Why Molly Pittman’s Smart Social Media Stands Out

Social media is the cornerstone of modern marketing, and mastering it can significantly impact your business growth. **Smart Social Media** is a comprehensive program designed to take you through every step of the social media marketing process, from ideation to monetization. The course, led by Molly Pittman and guest instructor Laura Palladino, provides in-depth insights and practical strategies to create successful social media campaigns. With 13 training sessions filled with tutorials, Q&A recordings, and actionable resources, you’ll learn how to plan, launch, and optimize social media campaigns effectively.

Key Topics Covered in Smart Social Media

On-demand Training with Laura Palladino

You’ll start with on-demand training from Laura Palladino. These sessions offer a solid foundation in social media management, with 13 in-depth training videos, how-to tutorials, and Q&A recordings to help you get up to speed quickly.

5-step ICOSA Framework

The ICOSA Framework is a unique feature of this course. It simplifies the process of planning, launching, and monetizing social media campaigns into five easy-to-follow steps. Here’s a quick overview:

• Ideation: Develop creative content ideas that resonate with your audience.
• Creation: Produce engaging content that connects with your followers.
• Optimization: Optimize your content to ensure it performs well on various platforms.
• Syndication: Share your content across multiple social media platforms to maximize reach.
• Amplification: Boost your content’s visibility and engagement through strategic promotion.

Resource Library

The course comes with a treasure trove of practical resources, including step-by-step worksheets and fill-in-the-blank templates. These tools will help you apply the lessons learned and ensure you get tangible results from your campaigns.

Expert Guest Instructors

You’ll also benefit from expert insights provided by four guest instructors. These seasoned professionals offer unique perspectives and share their experience to further enhance your learning journey.

Course Breakdown

Session 1: Think Like a Social Media Manager

In this session, you’ll learn how to think like a social media manager, focusing on the critical areas that contribute to a successful campaign. You’ll also get an ICOSA walkthrough for different industries such as SaaS, ecommerce, and info products.

Session 2: Forging Your Brand Identity

Learn how to define and develop a strong brand identity that will resonate with your target audience. This session includes practical examples and a brand identity worksheet.

Session 3: Finding Your Customer Avatar

Understanding your customer avatar is crucial for social media success. In this session, you’ll learn how to identify your audience’s needs, fears, and desires, and create a customer persona that drives your campaigns.

Session 4: Setting Social Media Goals

Learn how to set clear, measurable goals for your social media campaigns across platforms like Facebook, Instagram, and YouTube. This session also covers goal-setting worksheets to track and achieve your targets.

Session 5: Content Strategy & ICOSA

Dive into content strategy and how it ties into the ICOSA system. Learn how to craft content that aligns with your brand and resonates with your audience.

Session 6: Content Ideation

Learn the ideation process behind creating content that grabs attention. This session also covers evaluating content performance using Google Analytics.

Additional Bonuses

As part of the course, you’ll receive exclusive bonuses that can elevate your social media game even further:

• Bonus #1 – Ambassador Blueprint: A $397 value, this blueprint offers a step-by-step plan to create a successful ambassador program to leverage influencers and grow your presence.
• Bonus #2 – Zipify Pages – 2-month Membership: A $194 value, this membership gives you access to a tool that helps you create high-converting landing pages for your campaigns.

Why Smart Social Media is a Must-Have for Your Marketing Toolkit

If you’re serious about mastering social media marketing, Molly Pittman’s Smart Social Media course is an essential resource. Whether you’re an aspiring social media manager, a business owner, or a content creator, this course will help you refine your skills and create impactful campaigns. With expert instruction, a clear framework, and practical tools, you’ll be equipped to turn social media into a revenue-generating asset. Don’t miss the opportunity to learn from top industry professionals and accelerate your marketing success.

Ready to Master Social Media Marketing?

Enroll today in **Smart Social Media** and start mastering the art of social media marketing. From ideation to amplification, you’ll learn everything you need to create successful campaigns that drive results. It’s time to take your social media skills to the next level!