Rache – Standout Shopify

Unlock the Secrets to Building Stunning Shopify Stores and Running a Successful Shopify Design Business

Level One: Shopify Fundamentals

Every exceptional online shop starts with a solid foundation. In this level, you will explore the Shopify 2.0 design and development workflow,
learning how to go from strategy to launch. You will also learn to use the feature-rich Esencia theme to build an actual case study for Estudio Persona,
giving you a hands-on experience. The course covers:

• **Standout Checklist** from design to launch
• **Design Strategy for eCommerce** + Website Strategy Template
• **Wireframe Design Principles**
• **Efficiently Configuring Shopify Websites**
• **Exploring Shopify 2.0 Features** like store filtering and metafields
• **App and Features Library** to enhance your store

No prior knowledge of Shopify, Adobe XD, or Figma is required. This level is perfect for beginners looking to establish a solid foundation in Shopify design and development.

Level Two: Shopify CSS

In this level, you will learn how to take your Shopify store to the next level by styling it with custom CSS.
You will use the Creativa mockup to implement your CSS knowledge and apply it directly to your Shopify theme. Topics include:

• **Scoping Selectors** for typography and layout
• **Responsiveness and Cross-browser Testing** for a smooth experience across devices
• **Smart Coding Techniques** for properly applying customizations
• **Creative Layouts** using pseudo- and background elements
• **Engaging Animations** for an interactive user experience
• **Efficient Methods for Installing Custom Fonts**

All CSS concepts learned here can be applied to any Shopify theme (both free and paid), allowing for flexibility in design and functionality.

Level Three: Shopify Liquid

In this level, you will dive deeper into the technical side of Shopify by learning Liquid, Shopify’s templating language.
You’ll be guided through the process of building your own “designer template,” similar to how Rache created the Esencia Theme. Topics covered include:

• **Beginner Guide to Liquid and JSON**
• **Customization Options** available through JSON and Liquid
• **Adding Custom Sections** to existing themes
• **Streamlining Shopify Backend** for better performance
• **Building Your Own Designer Template** for unique store designs

These Liquid and JSON concepts can be applied to any Shopify theme, providing you with the tools to create a fully custom store design.

Level Four: Business Unit

Once you’ve mastered the technical aspects of Shopify design, it’s time to dive into the business side of things. This level focuses on building your Shopify design business by teaching you how to:

• **Define Your Brand Promise** to attract ideal clients
• **Onboard Clients with Confidence** using proposal templates, discovery call scripts, and contract references
• **Utilize Notion for Project Management** to keep your work organized
• **Offer Shopify Design Intensive** with bonus Dubsado Templates
• **Use Discovery Questionnaire** and Website Copy Prompts to guide your design projects

This level prepares you for the business challenges that come with running a successful Shopify design business, ensuring you stand out in a competitive marketplace.

Why Choose Standout Shopify?

Standout Shopify offers a complete, step-by-step guide to mastering Shopify design and running your own Shopify design business.
From understanding the fundamentals to mastering advanced design techniques and business strategies, this course provides everything you need to create successful Shopify stores.
With practical tips, insider knowledge, and actionable templates, you’ll be well-equipped to start your journey toward becoming a sought-after Shopify designer.

Get Started Today!

If you’re ready to level up your Shopify skills and turn your passion into a profitable business, Standout Shopify is the perfect course for you.
Learn from an expert who has designed and launched successful Shopify stores, and gain the skills you need to build your own career in the eCommerce space.
Whether you’re a beginner or an experienced designer, this course will provide you with the knowledge, tools, and confidence to succeed.