Ramit Sethi – Breakthrough Launch

Unlock the Secrets to a High-Earning Launch with Breakthrough Launch

Hey [First Name],

I’ve got a weird obsession with master craftspeople. I love stories of companies making $650 socks out of wool so fine it can’t be dyed without destroying it. Or a doctor who hired a coach to watch all of his surgeries and critique his style. Or a restaurant that’s only open 2 months a year because they refuse to serve any ingredient they didn’t grow themselves.

As a business owner, you sometimes feel like you have to focus on the 80/20 wins — maximizing your profit while spending as little time as possible on any project. But I don’t want to run that kind of business.

When it comes to the important stuff like talking to our customers (I read every single email that readers send me) or creating world-class products, I don’t want to cut corners and make something that’s just “good enough.”

Which is why I’m emailing you today, [First Name].

For the past year, my team and I have been working on a course called Breakthrough Launch. It takes everything we’ve learned running dozens of 6- and 7-figure product launches over the last few years and distills it into an 8-week playbook to take your launch revenue from $5,000 per launch to $50,000. Or from $50,000 to $250,000.

But, before we release it to the public, I want to make sure it’s the single best product on the market. So last night, I opened up a 100-seat private beta of Breakthrough Launch.

What You Will Get in Breakthrough Launch

• The exact system we used to run thirteen different 6- and 7-figure launches in 2016. Most companies can only manage 3-4 launches per year, but we’ll show you how to do 1 launch per month without burning out.
• Create an irresistible promise: We’ll teach you how to craft a mouthwatering offer that has your audience rushing to get their credit cards out.
• Using scarcity correctly: Discover how to use urgency and scarcity to get people to buy now without feeling pushy or sleazy.
• 5 elements of a great sales page: Learn the critical elements that every sales page making more than $100,000 shares in common.
• Pricing strategy: We’ll show you how to find the perfect price for your product or service.
• And much more!

Exclusive Access to Weekly Group Training Calls

PLUS, everyone in the program will get exclusive access to 6 weekly group training calls with me to go over the material, ask questions, and get feedback on your launch plans. This kind of attention is something you normally pay $10,000+ for in a small group mastermind or individual coaching program.

But as part of this private immersion program, you’ll actually get it for less than the retail cost of Breakthrough Launch once it’s open to the public. It’s our way of saying thanks for helping refine the program — and it’s the only chance to get a discount on one of our flagship products.

Why You Should Take Action Now

When we open up beta programs like this, 90% of the spots get taken by our top students, often in a matter of hours. But we wanted to save 10% of the seats for people who have never bought one of our courses before.

Why? Because we want to make sure that each product stands 100% on its own. We want Breakthrough Launch to work even if you’ve never gone through another course. This is your opportunity to get in at a significant discount and be part of something big.

What This Program Is Not

This program isn’t going to involve a lot of emotional handholding. It’s not a therapy session to deal with insecurities about running a product launch. It’s not for those who are looking to nitpick on small details like the choice of font in a PDF or the cinematic quality of the course videos.

This is a beta program. You’re getting a behind-the-scenes look at a work in progress. It’s meant for people who understand the value of direct, no-nonsense coaching and feedback. The value lies in the live Q&A calls, group workshops, and the personal attention from me and my team.

Who Is This Program For?

Breakthrough Launch is designed for those who are ready to get down to business and run a $10,000-$100,000 launch within the next year. If you’re someone who wants to scale their business and make a lasting impact with every launch, this program will provide you with the actionable steps, support, and strategies to make it happen.

Get Ready to Take Action

If you’re ready to stop wasting time on mediocre launches and finally build something that will truly scale your business, then Breakthrough Launch is your opportunity to succeed. This is the program that will take you from average launches to 7-figure success.

The Only Way to Join Breakthrough Launch

Take advantage of this private beta now, and get a head start on your future success. We’re only allowing a small group of new participants into this program, and spots will fill up fast. Don’t wait — claim your spot today and be part of this game-changing opportunity.

Thank you for considering Breakthrough Launch — let’s take your business to the next level together!