📚 Sandra Beckwith – Book Marketing 101 for Nonfiction

Master the essentials of nonfiction book marketing and build lasting buzz for your work! 🚀

Struggling with how to market your nonfiction book? You’re not alone. In Book Marketing 101 for Nonfiction, award-winning marketing expert Sandra Beckwith walks you through a proven path to getting your book noticed. Whether it’s been three days or three years since your launch, this self-paced e-course gives you the skills, tools, and strategies to build visibility, attract your ideal audience, and sell more books. 💡📈

From leveraging social media and securing glowing reviews, to booking media interviews and running virtual book tours — Sandra’s approach is practical, action-oriented, and results-driven. Get ready to transform your book into a buzz-worthy brand! 🔥

🎯 What You’ll Learn Inside the Course

📌 Key Learning Outcomes

• Create a personalized book marketing blueprint using your unique strengths.
• Write announcements that resonate with press outlets and communities.
• Gain powerful book reviews that increase credibility and visibility.
• Optimize your Amazon presence to attract more buyers.
• Master social media to grow an engaged and loyal reader base.
• Execute a successful virtual book tour with targeted blogger outreach.
• Secure media interviews across print, online, radio, and TV.
• Build an author website that supports your long-term goals.
• …and so much more to help you connect with readers and drive real results! 🎯

✅ Course Benefits

Whether you’re traditionally published or self-published, this course delivers strategies that work. Sandra distills decades of real-world marketing experience into practical lessons that apply across all nonfiction genres. Print or eBook, new release or backlist — every author can benefit from this course’s expert insights. 🎓

🗂️ Course Curriculum Breakdown

📢 Module 1: Announcing Your Book

• Juggle promotion with ease — even if you’re busy writing or working full time.
• Craft a compelling and structured book marketing plan.
• Start building an email list for long-term engagement.
• Send a high-impact email announcement your audience won’t ignore.
• Secure high-quality book reviews and learn why they matter.
• Build an irresistible press kit to capture media attention.
• ✍️ Write a press release that demands coverage.

📰 Module 2: Working with the Press

• Write press releases that actually generate results.
• Create impactful tip sheets that media professionals love.
• Distribute your press release to the right people, the right way.
• Pitch yourself as a trusted expert for interviews and articles.
• Land interviews across multiple media channels — from podcasts to print. 🎙️

🌐 Module 3: Promoting Your Book Online

• Create buzz for your book across the web.
• Plan and execute a successful virtual book tour.
• Enhance your Amazon listing for greater exposure and sales.
• Use Facebook, Twitter, and Pinterest to grow your author brand.
• Tap into platforms like Instagram and Goodreads to expand your reach. 📲

🎤 Module 4: Using Your Voice to Sell Books

• Capitalize on public speaking to boost awareness and authority.
• Unlock the power of radio interviews and podcast guesting.
• Confidently prepare for TV appearances and maximize your message.
• Discover 33 creative promotional tactics that truly move the needle. 🚀

💬 Praise from Fellow Authors

“Taking Sandra’s workshop was the best move I made. Whether you’re new or seasoned, this course gives you tools to thrive in book marketing.” – Vivian Kirkfield, author

“Sandra’s course cut through the confusion. Her support was game-changing for promoting my book as a self-published author.” – Eileen Kennedy-Moore, PhD, author

🎯 Is This Course Right for You?

If you’re ready to stop guessing and start marketing with purpose, this course is for you. From old-school PR to new-age digital tactics, Sandra equips you with a complete system to build credibility, gain visibility, and connect with readers who need your message. 🙌

📘 Enroll Now & Start Building Buzz!

Don’t let your book fade into the background. Take charge of your promotion strategy and watch your audience grow. Join Sandra Beckwith’s Book Marketing 101 for Nonfiction today and turn your book into a movement! ✨📚