Shan Hanif – Agency Insiders
Original price was: $1,000.00.$33.00Current price is: $33.00.
Shan Hanif – Agency Insiders
The Most Practical & Comprehensive Agency Coaching Program
Learn how to build, grow, and scale a profitable digital marketing agency from a real industry expert who generated over $23M in revenue in 2024.
Here’s What You Get in the Agency Insiders Program
In a world saturated with online gurus teaching the wrong things, Agency Insiders stands out as a beacon of practical, real-world knowledge. Shan Hanif, the founder of Genflow, an agency that achieved an incredible $23M in revenue in 2024, is now teaching his exact methods. This program is a direct blueprint for how to grow your agency the right way, with strategies that have been proven in the trenches by selling actual services. It’s the most comprehensive and practical program available for aspiring and established agency owners who want to achieve world-class results.
5 Programs to Teach You Everything to Become a World-Class Agency Owner
This is the most comprehensive agency coaching program on the internet. It includes over 150+ high-quality videos, 50+ valuable resources, and every single lesson is taught by Shan and his team of actual agency experts who still work in the industry every day. You will learn from those who are actively doing the work, not just teaching it. The program is broken down into five core modules to provide a holistic education on running a successful agency.
1. Agency Audit
This foundational program is crucial for your success as an agency owner. We will work together to go through your services, fix your offer, refine your messaging, and perfect how you position yourself in the market. A strong foundation is the key to sustainable growth and attracting high-value clients.
Service Fundamentals
6 Lessons
- 1. Agency Brain Reset
- 2. Type of agency to build
- 3. Money-making skills
- 4. Best agency to launch
- 5. Competitor Analysis
- 6. Deciding your core service
Niche and Target Market
3 Lessons
- 1. Picking your niche
- 2. Identifying your ideal agency client profile (IACP)
- 3. Mastering messaging to sign clients
High Converting Offers
6 Lessons
- 1. The truth about offers no one tells you about
- 2. Revealing Genflow offers
- 3. Creating your offer from scratch Part 1
- 4. Creating your offer from scratch Part 2
- 5. Money back and results guarantees
- 6. The secret to offers that win
Sign Clients Like Never Before
8 Lessons
- 1. Analysing your leads
- 2. Crafting your outreach
- 3. MVP – Most Valuable Pitch (Sales Deck)
- 4. Setting up your operations (detailed)
- 5. Sales call strategy
- 6. Sales call framework
- 7. Agency Roadmap
- 8. Agency Audit
2. Client Acquisition
This program teaches you how to get more clients using a variety of proven channels. You will learn the exact strategies used at Genflow, including Hot Outreach, Paid Ads, Funnels, Content Marketing, Personal Branding, and Cold Outreach. You will discover the most effective ways to attract and convert high-quality leads for your agency.
Strategy That Helped Me Sign 250+ Clients
7 Lessons
- 1. World’s best acquisition strategy
- 2. Case study 1 – Hot Outreach
- 3. Case study 2 – Inbound
- 4. Case study 3 – Lead magnets
- 5. Case study 4 – Middle Men
- 6. 5 acquisition mistakes that cost me millions
- 7. Where to get clients from (for beginners)
Inbound Leads: Personal Branding
8 Lessons
- 1. Content Pillars – What to Post About as Agency Owners
- 2. Content Posting Strategy
- 3. Instagram Content Plan
- 4. Youtube Content Strategy
- 5. Twitter (X) and Linked-in content for leads
- 6. Personal email lists and newsletters
- 7. Direct Message (DM) Frameworks
- 8. CTA Mastery to drive leads
Landing Pages, Funnels and VSL’s
3 Lessons
- 1. Landing pages vs websites
- 2. VSL Frameworks that convert
- 3. Funnel eco system to get leads
Hot Outreach
8 Lessons
- 1. What is Hot Outreach
- 2. How Outreach Masterclass (60 mins)
- 3. Outreach example walkthroughs
- 4. Secret behind getting HOT leads
- 5. Lead qualification framework
- 6. Setup Hot Outreach in your agency (step by step)
- 7. Sales call strategy
- 8. Sales call frameworks
Automated Cold Outreach
4 Lessons
- 1. What is cold outreach?
- 2. Setting up your inboxes
- 3. Lead Gen – Where to get leads from?
- 4. Cold outreach scripts and tactics
Paid Ads and Emails
8 Lessons
- 1. Common mistakes to avoid
- 2. Competitor research
- 3. Ad Strategy 101
- 4. What good ad creative looks like
- 5. Copy that converts
- 6. Full ad account setup and walk through
- 7. Leads > Calls booked – Automated
- 8. Ads summary
Sales Leads and Pipeline Management
3 Lessons
- 1. Sales management process
- 2. Pipedrive setup and training
- 3. Mastering client agreements
3. Service Delivery
Once you’ve signed a client, the real work begins. This program will take you through every step of the service delivery process, from client onboarding and delivering high-quality work to hiring and managing your team. We will show you exactly how to set yourself up for success and ensure client satisfaction.
Client Onboarding
6 Lessons
- 1. Client onboarding setup (intro)
- 2. Internal kick off
- 3. Client onboarding emails
- 4. Client onboarding form
- 5. Internal kick off meetings
- 6. Client kick off call
Business Processes (SOPs)
5 Lessons
- 1. SOPs 101
- 2. What SOPs to create
- 3. Example SOP: Communications Handbook
- 4. Example SOP: Briefing content deliverables
- 5. Example SOP: Delivering a new landing page to a client
Managing Team Execution
3 Lessons
- 1. The importance of project management
- 2. Managing client work
- 3. Managing team priorties and workload
Hiring and Training Your Team
7 Lessons
- 1. The importance of project management
- 2. How to hire: Job, task, interview, trials, contracts
- 3. How to craft the perfect job description
- 4. What to look for when hiring
- 5. Freelance employment agreements
- 6. Onboarding your team
- 7. Retain remote team members
4. Client Management Playbook
Client retention is the key to a profitable agency. This playbook provides you with the exact strategies and frameworks to keep your clients happy, increase their retention, and boost their lifetime value (LTV). You’ll learn how to build long-lasting, profitable client relationships.
Account Management
4 Lessons
- 1. Intro to James from Genflow
- 2. What account management is actually about
- 3. Account management framework (Comms, reporting, consulting, relationship)
- 4. 5 things I learnt after managing 100+ clients personally
The Ultimate Client Comms Framework
3 Lessons
- 1. Framework overview
- 2. Principles – Proactive, Responsive, Positive, Effective
- 3. SLA’s – Exact framework to follow
Client Management Model
3 Lessons
- 1. Creating a bullet proof client management model
- 2. Weekly client management cadence
- 3. Structuring your own and teams weekly calendar
Art of Managing Client Meetings
5 Lessons
- 1. Intro to managing client meetings
- 2. Client meeting management framework
- 3. 5 pillars of the client meetings framework
- 4. Structuring follows ups
- 5. Key principles of effective client meetings
Client Reporting
1 Lessons
- 1. Why so important and cadence needed
5. Genflow Secrets
In this exclusive module, Shan Hanif walks you through the exact journey of how he built Genflow from $0 to an astounding $23M a year in revenue. You will get an unprecedented, transparent look into the strategies, mindset, and workflows that made this incredible growth possible.
The Genflow Story
4 Lessons
- 1. Accountant to Agency Owner – The Launch
- 2. $2M-$5M a year agency – The growth
- 3. Pain and struggle – Investment
- 4. World leading agency – The Profit
WEEKFLOW
8 Lessons
- 1. Lessons from signing clients that sold $200M+
- 2. 8 figure sales system
- 3. Hot outreach
- 4. Pitches that win
- 5. Sales calls
- 6. Contract negotiation
- 7. Managing your pipeline
- 8. Inbound lead generation advanced
Life of an Entrepreneur
13 Lessons
- 1. Introducing James: My story and experience
- 2. Intro: Putting in place the right business strategy
- 3. Taking stock of your current strategy
- 4. Assessing your strategic positioning
- 5. Understanding your strengths, weaknesses, opportunities and threats
- 6. Mapping the market
- 7. Competitor and pricing analysis
- 8. Understanding your point of difference
- 9. Defining your target customers and audience
- 10. Assessing your readiness to define your strategy
- 11. Defining and implementing your strategy
- 12. Optimising your commercial models
- 13. When strategy fails and how to avoid it
Course Highlights
Why Agency Insiders is the Right Choice for You
The Agency Insiders program is meticulously crafted to address the real-world challenges faced by digital agency owners today. Unlike theoretical courses, this program is a practical, step-by-step guide based on a proven track record of success. You will learn the exact strategies that enabled Genflow to scale to over $23M in revenue. The curriculum covers everything from perfecting your service offers and mastering client acquisition to streamlining service delivery and retaining clients for the long term. This is a comprehensive roadmap that eliminates guesswork and provides you with a clear, actionable plan to grow your agency the right way.
Benefits for Ambitious Agency Owners
Enrolling in the Agency Insiders program offers numerous benefits that will accelerate your business growth. You will gain a competitive edge by learning from genuine experts who are actively running a successful agency. The program’s rich collection of over 150 videos and 50 resources means you have all the tools you need at your fingertips. By mastering the art of high-converting offers and client acquisition, you will be able to attract and sign more clients with confidence. The focus on client management and retention ensures your business remains profitable and sustainable for years to come. This program is an investment in your skills, your business, and your future success as a world-class agency owner.
Who Should Enroll in Agency Insiders?
This program is designed for aspiring and current digital agency owners who are serious about scaling their business. If you are struggling to find clients, close deals, or manage your operations efficiently, this course is for you. It’s also ideal for those who are just starting out and want to build a solid foundation from day one, avoiding the common pitfalls that plague new agencies. The program is perfect for freelancers who want to transition into a full-fledged agency and for established agencies looking for a fresh, modern approach to growth and profitability. If you’re tired of generic advice and are ready to learn a proven system from a multi-million dollar agency, this is the definitive program you’ve been waiting for.
The Ultimate Outcome: Building a World-Class Agency
The ultimate outcome of completing the Agency Insiders program is transforming your business into a well-oiled machine that generates consistent revenue and operates with seamless efficiency. You will not only learn how to get more clients but also how to deliver exceptional service that leads to high client retention and a strong reputation. The program provides a clear framework for building a profitable agency that can eventually run without your constant day-to-day involvement, giving you the freedom to focus on strategic growth. By the end of this journey, you will have the knowledge and confidence to scale your agency to new heights, just as Shan Hanif did with Genflow. This is your blueprint for building a sustainable, profitable, and world-class digital agency from the ground up.
Choosing to join Agency Insiders is a strategic decision to invest in your professional growth and the future of your business. This program offers an unparalleled level of transparency and real-world applicability that is often missing from other courses. You’ll gain access to the exact documents, frameworks, and insights that were instrumental in building a multi-million dollar agency. The emphasis on practical skills, from crafting killer offers to mastering client retention, means you are not just learning theory but acquiring an entire toolkit for success. It’s about empowering you to stop being a busy freelancer and start acting as a strategic CEO, making informed decisions that drive significant revenue and build long-term value. Don’t settle for mediocre results; learn the secrets of a truly successful agency.
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