The Makepeace Method

The surest way I know to go from zero to one million dollars (or more) in no time flat… whatever your heart’s desire, the secret I’m going to show you today can help you achieve it. I’m talking about Video Sales Letters (VSLs), the most powerful tool in online marketing today. VSLs are quickly becoming the future of online advertising, and I’ve developed my own method for using them to snowball your income. With over 40 years of marketing experience, my system is easy to follow and has proven to deliver massive results for both beginners and seasoned marketers alike. Welcome to The Makepeace Method!

Why VSLs Are The Secret To Your Success

Online video is growing at a rapid pace. According to eMarketer, online video was the fastest growing ad format in 2012, with nearly 55% growth. Consumers are more likely to make a purchase after watching a product video, with 52% of consumers saying that watching videos makes them more confident in their online purchase decisions. Pages with videos attract 2-3 times as many visitors and experience a significant increase in organic traffic. The Makepeace Method teaches you how to leverage the power of VSLs to boost sales, build trust, and grow your business.

The Core of The Makepeace Method

The Makepeace Method is not just a “how-to” guide on writing successful VSL scripts. It’s a comprehensive system that gives you everything you need to master the art of VSLs and Internet marketing. In 8 detailed sessions, available on video or audio with supporting printouts, I’ll teach you my proven techniques for writing and producing VSLs that consistently generate multimillion-dollar results.

Session Highlights: What You’ll Learn

• Session 1: Learn how to use VSLs to attract million-dollar clients—clients who are easy to work with, pay you promptly, and have the potential for immense growth.
• Session 2: Discover 14 ways to make your VSL a huge success, including the two-step system to write a winning VSL in just two days!
• Session 3: Master the art of driving traffic to your VSL with 8 proven strategies that will significantly boost your views and conversions.
• Session 4: Learn how to optimize the presentation of your VSL, ensuring it’s hosted and displayed for maximum impact and conversions.
• Session 5: Understand the art of negotiation with clients to get the best deal and maximize your earnings from VSL projects.
• Session 6: Discover the essential components that enhance your VSL’s performance and ensure higher conversion rates.
• Session 7: Learn how to test your VSL for optimal results, including what headlines to test and how to refine your traffic-driving strategies.
• Session 8: Learn the final steps to producing a successful VSL, including technical tips and rules of thumb for creating a compelling video presentation.

Extra Content For Maximizing Your Success

With The Makepeace Method, you’re not just learning how to write VSLs—you’re learning how to master the entire process. From client acquisition to video production and post-launch strategies, this program covers all the bases. You’ll walk away with not only the skills to create million-dollar VSLs but also the knowledge to grow your marketing career exponentially. Learn to negotiate high-value deals, build a portfolio that attracts top-tier clients, and refine your methods to continue achieving success long after you complete the program.

The Art of Client Acquisition

One of the keys to success in the VSL business is finding and landing ideal clients—clients who are willing to pay for your expertise and will appreciate your work. The Makepeace Method reveals my foolproof 5-step process for identifying, approaching, and landing these high-value clients. Whether you’re new to the industry or have years of experience, these steps will help you find clients who are ready to invest in your services and see the value in what you bring to the table.

Perfecting Your VSL Presentation

Once your VSL is written, it’s time to focus on its presentation. From choosing the right hosting platform to optimizing the video page for conversions, the Makepeace Method gives you all the tools you need to ensure your VSL performs at its best. Learn to leverage your video’s full potential by using additional elements like mini-sites, effective calls to action, and more.

Maximizing Traffic to Your VSL

The more views your VSL gets, the better your chances for conversion. This program teaches you the most effective ways to drive targeted traffic to your video, ensuring that it reaches as many potential customers as possible. With techniques like creating persuasive traffic-driving emails and optimized banners, you’ll be equipped to bring in a steady stream of high-quality traffic.

Securing Long-Term Success

This course isn’t just about writing one successful VSL; it’s about building a long-term, sustainable career. Once you’ve mastered the art of creating VSLs, you’ll have the skills to continue producing high-value projects and landing clients for years to come. By mastering every aspect of the VSL process, from creation to testing and optimization, you’re setting yourself up for ongoing success and profitability.

Start Mastering VSLs Today

Ready to take your copywriting and marketing career to the next level? The Makepeace Method gives you the knowledge, tools, and strategies you need to create million-dollar VSLs and land the high-value clients you deserve. Don’t wait—start mastering the art of Video Sales Letters today and watch your business grow!