Brian Dean – Get Press Every Month

How To Get Press Coverage On Major Media Outlets & Industry-Leading Blogs… Every Month

Even if… you’re in a “boring” niche.

Even if… you don’t have connections with journalists.

Even if… you have zero experience with public relations.

Hi, I’m Brian Dean, founder and CEO of Backlinko. Today, I get covered in the national media all the time, including Inc, Fast Company, Entrepreneur, U.S. News & World Report, Success Magazine, Vox, Forbes, The Next Web, HuffPost, TechCrunch, and dozens more.

This press coverage generates targeted traffic, authority backlinks, high-converting leads, and paying customers. Every single month, like clockwork.

This coverage has driven the growth of my multi-million-dollar business. PR has consistently increased my brand’s visibility, authority, and credibility, leading to significant social shares, SEO benefits, and a steady stream of traffic and customers.

Here’s What Happened Next…

Needless to say, I was PUMPED when I found something that actually worked. But I had this nagging thought: “Was this consistent? Or just a fluke?”

Over the next 18 months, I applied the same strategy again and again. The result? More press coverage than I ever thought possible, increasing my site’s traffic by 64.72% over that period. PR became one of the key drivers of my online business growth.

PR has directly helped Backlinko grow from a complete unknown into one of the most popular marketing blogs on the planet. The experience made me realize that PR delivers many little-known benefits beyond traffic and links. So, how did I do it? And how can you do it too?

Introducing Get Press Every Month

Join Get Press Every Month today. Give me 8 weeks, and I’ll show you how to create newsworthy content, find relevant journalists, send pitches, and launch successful PR campaigns. Whether you’re new to PR or looking to scale your efforts, this course provides the exact strategies, frameworks, and templates to help you achieve consistent media coverage.

How Get Press Every Month Works

The program walks you through my step-by-step system for building a PR machine that drives results in record time. Let’s explore the modules:

MODULE 1: The Simple Way to Get Press Coverage For Your Business

What you’ll learn:

• My #1 strategy for getting press (used for coverage in Vox, Forbes, Fox News, and HuffPost).
• How to identify topics that journalists will WANT to write about.
• The biggest mistake PR beginners make and how to avoid it.
• A step-by-step process for creating newsworthy content.
• How to get coverage even in “boring” niches using creative PR campaigns.
• The Curated Report method to stand out and gain media attention.
• Advanced PR strategies to get press FAST.

MODULE 2: Create Your Newsworthy Hook

What you’ll learn:

• How to develop newsworthy topics that attract media coverage.
• The power of “Niche Surveys” for fast press results.
• The 5 core strategies to get your business featured in top publications.
• How “Source Magnet Alliances” double your PR campaign results.
• A detailed PR campaign checklist to ensure success.
• Field report: Insights from our most successful PR campaigns.

MODULE 3: Launch Your Campaign

What you’ll learn:

• How to launch campaigns that generate coverage from Day 1.
• Techniques to analyze data that news sites will want to feature.
• Hooks and visuals that attract bonus press.
• How to research competitors for untapped PR angles.
• Step-by-step insights from campaigns generating thousands of backlinks.

MODULE 4: Advanced PR Strategies

What you’ll learn:

• How to connect with journalists and secure features.
• Effective press release strategies that still work.
• The Commentary Technique for instant campaign credibility.
• How to use social media strategically to reach target audiences.
• Real-life examples of Data-Driven Press Releases leading to major coverage.

MODULE 5: How to Scale This Entire Process

What you’ll learn:

• How to scale from one PR campaign per year to multiple campaigns monthly.
• The power of Stats Pages for sustained mentions and links.
• How to outsource PR efforts and streamline processes.
• Combining PR and SEO to dominate competitive keywords.

Each module in Get Press Every Month is packed with actionable strategies, templates, and real-life examples to help you get consistent press coverage.