Csaba Borzasi – Breakthrough Conversions Academy

What You Get

Module 1: The Fundamental Principles of Direct Response Copywriting

In this foundational module, you’ll uncover the PURE essence of copywriting that few talk about today. Gain insights into the “Promise-Believability” Matrix, a revolutionary perspective on persuasion. Learn how to identify what you’re truly selling—often not what you think—and how to melt away objections effortlessly. Discover the ultimate copywriting formula responsible for billions in sales, Eugene Schwartz’s marketing secrets that shaped today’s funnels, and actionable templates for crafting winning copy fast, even if you’re just starting.

Module 2: The Psychology Behind Persuasive Copywriting & Copy-Thinking

Dive into advanced emotional response marketing in this masterclass. Understand the evolutionary psychology behind persuasion, explore both negative and positive emotions, and learn how to infuse these into “Big Ideas” and headlines for maximum impact. This module also highlights the 7 core desires driving people’s actions and shows how to harness these for compelling copy that resonates deeply with your audience.

Module 3: The “No-Nonsense” 80/20 Marketing Research Process

Master the art of efficient marketing research with this blueprint. Identify the only 8 elements needed for impactful research, significantly cutting down wasted time. Learn to use the “Ultimate Marketing Research Kit,” avoid common research mistakes, and leverage proven methods to find customer insights quickly. This module equips you with a Pulitzer-inspired “6W Method” for high-impact customer research, even under tight deadlines.

Module 4: The “Sacred Trinity” – Big Ideas, Headlines, Leads

Discover the critical elements of effective copywriting: Big Ideas, Headlines, and Leads. Understand their interconnectedness and learn practical strategies to develop each. Gain insights into creating attention-grabbing headlines, leveraging lead types for emotional desire, and crafting persuasive frameworks within minutes. Unlock the universal lead template to enhance any sales message instantly.

Module 5: The “Golden Thread” That Connects Your Big Idea With Your Offer

Learn to connect your ideas seamlessly with your offer through the “Golden Thread” framework. Avoid pitfalls in identifying your “North Star” and employ proof marketing techniques effectively. Discover belief-shifting strategies that overcome skepticism and preemptively address audience objections, ensuring your message converts with ease.

Module 6: How to Make Your Competition Irrelevant by Using a Unique Mechanism

In today’s competitive market, a Unique Mechanism is essential. Learn to define, develop, and differentiate your mechanism to stand out. Explore examples of successful mechanisms that generated billions and avoid critical mistakes in mechanism presentation. This module ensures your approach resonates uniquely with high-market sophistication audiences.

Module 7: StorySelling Masterclass

Transform your storytelling into StorySelling to craft persuasive, profitable narratives. Learn the fundamentals of effective storytelling, create relatable characters, and uncover the two hero journeys essential for impactful messages. Use proven story archetypes and discover the strategic points in your funnels to integrate these stories for maximum conversions.

Module 8: How To Create an Offer So Irresistible… Only a LUNATIC Would Ignore It

Develop offers that are impossible to resist. This module breaks down what makes an offer lucrative, the principles behind irresistible offers, and frameworks from industry legends. Learn risk-reversal strategies to eliminate objections, proven offer blueprints for any product or service, and techniques to present your offer for maximum impact.

Module 9: From “Master Structure” to Breakthrough Copy

Revisit the key principles of this program to solidify your expertise. This module ties together all the lessons, ensuring you can develop high-performing campaigns consistently. From the Sacred Trinity to the Breakthrough Copy Process, you’ll leave with a clear understanding of how to implement these strategies effectively in real-world scenarios.

Unlock Your Copywriting Potential Today

The “Breakthrough Conversions Academy” is your gateway to mastering persuasive copywriting, creating compelling offers, and driving results in competitive markets. With Csaba Borzasi’s expert guidance, you’ll learn actionable strategies that transform ordinary campaigns into high-performing success stories. This program is perfect for marketers, copywriters, and business owners ready to elevate their skills and achieve breakthrough conversions.

Don’t wait to transform your copywriting game. Enroll now and take the first step towards creating powerful messages that captivate, persuade, and convert. Join the ranks of top-performing marketers and discover the true potential of your campaigns today.