✍️ Kelsey Formost – Copy Class: Copywriting 101

Master the art of persuasive copywriting—from grabbing attention to driving sales—with clear, actionable strategies and insider tips! 👇

Welcome to Copy Class: Copywriting 101—Kelsey Formost’s comprehensive training that transforms novices into professional copywriters. You’ll learn to craft compelling messages that resonate with your ideal customers, build trust, and drive conversions across websites, emails, and more. Through step-by-step modules and practical exercises, you’ll unlock the secrets of high-converting copy and elevate your brand’s voice.

📚 What You’ll Get

• Core Copywriting Principles: Understand why persuasive copy works, how it differs from regular writing, and the one goal every piece of copy must achieve—action. 🔑
• Audience & Voice Development: Learn to define your ideal customer, overcome writer’s block, and discover a unique brand voice that connects and converts. 🎤
• Website Copy That Sells: Craft headlines, value propositions, and body copy that guide visitors to take action, supported by design tips for readability and flow. 💻
• Email Marketing Mastery: Design irresistible opt-ins, engaging subject lines, and “High Five” drip campaigns that nurture leads into loyal customers. 📧
• Bonus Templates & Worksheets: Instant-download customer avatar exercises, welcome sequence scripts, headline generators, and more to accelerate your learning. 🎁

📝 Module Breakdown

Module 1: COPYWRITING 101

Grasp fundamental copywriting philosophies: why it influences behavior, how to adopt your customer’s mindset, and strategies to earn and keep trust—ensuring every sentence drives toward conversion.

Module 2: Discover Your Audience & Voice

Pinpoint exactly who you’re speaking to and craft a distinctive voice that speaks their language. Overcome writer’s block with proven “Buster” techniques to keep creativity flowing.

Module 3: Writing Websites That Convert

Structure landing pages for maximum impact: eye-catching headlines, clear value propositions, compelling calls-to-action, and design elements that guide readers seamlessly from interest to action.

Module 4: Emails That Connect & Sell

Elevate your email game: build list-growing opt-ins, craft subject lines that demand opens, and deploy a “High Five” drip sequence that nurtures relationships and drives repeat purchases.

🔧 Practical Exercises & Support

• Hands-on copy audits and live writing challenges to apply each lesson in real time. ✍️
• Interactive Q&A sessions with Kelsey to refine your drafts and overcome hurdles. 💬
• Private community forum for peer feedback, collaboration, and continued learning. 🤝

🏆 Why Enroll in Copy Class?

• Proven Frameworks: Templates and formulas refined over years of high-stakes campaigns. 🏅
• Actionable Insights: No fluff—clear tactics you can implement immediately. ⚡
• Lifetime Access: Return to modules and bonus materials whenever you need a refresh. 🔄
• Career Transformation: Gain the confidence and skills to charge premium rates or scale your business. 💼

🚀 Start Writing High-Converting Copy Today!

Enroll in Copy Class: Copywriting 101 now and begin your journey from novice to copywriting pro. Unlock the power of persuasive content, boost engagement, and drive sales—with the expertise of Kelsey Formost guiding every word you write.

👉 Join Copy Class today and transform your writing into a conversion machine!