Molly Pittman – Paid Traffic Mastery 2019

**NEW & IMPROVED**: Become a Certified Paid Traffic Master with Molly Pittman’s comprehensive training. Learn the secret strategies for driving high-quality traffic from top platforms like Facebook, Google, YouTube, and Instagram. This completely revamped Paid Traffic Mastery course will equip you with the essential skills to generate profitable leads and grow your business using paid traffic effectively.

What You’ll Learn

Brand New Dive Deep Into The Facebook Ad Platform

As a marketer, your goal is to meet customers where they already are. And right now, that’s Facebook. With over 2 billion daily active users, Facebook remains the most powerful platform for driving traffic, generating leads, and selling products or services. In this course, Facebook advertising expert Molly Pittman will guide you step-by-step through the Facebook platform, showing you exactly how to design ad campaigns that deliver real results for your business—fast and effectively.

The 3-Step Automated Traffic System

Learn how to build an automated traffic system that continuously generates leads and sales for your business, 24 hours a day, 7 days a week. Discover the importance of understanding “traffic temperature” and how media buying is similar to building meaningful relationships with potential customers.

Build A Successful Ad Campaign

Get access to step-by-step, deep dive videos that teach you how to build effective ad campaigns on Facebook, Instagram, Google, and YouTube. Learn the five key elements of a high-converting paid traffic campaign, and discover how to leverage these elements to send thousands of quality leads to your business.

The Metrics That Matter (and the ones that don’t)

Understand how to analyze the metrics that actually matter. Stop wasting time on irrelevant numbers and start focusing on the data that impacts your bottom line. Learn how to optimize campaigns by trimming unnecessary elements and scaling efficiently, ensuring the best return on investment (ROI).

Become Certified in Paid Traffic Mastery and Discover a Repeatable System for Generating Leads and Customers

Brand New Module – YouTube Ads with Tom Breeze

World-renowned YouTube advertising expert Tom Breeze teaches you how to master video advertising. Learn the strategies for driving more leads, boosting sales, and increasing ROI using YouTube ads. Video advertising is a powerful tool that you’ll learn to leverage to take your business to the next level.

Brand New Module – Google Ads with Mike Rhodes

Leading Google AdWords authority, Mike Rhodes, will take you through the ins and outs of using Google AdWords effectively to grow your customer base and drive conversions. Learn how to craft ads that not only attract clicks but also convert into sales.

Winning Ads Examples

You’ll get access to examples of successful ads, which you can model your campaigns after. These proven ads have generated results, and by following their structure, you’ll be able to create your own high-converting campaigns.

Course Details & Learning Materials

The Paid Traffic Mastery course includes:

• 7 Core Modules
• 47 Video Lessons
• 9 Handouts
• 7 Quizzes (one for each module)

Course Breakdown

Module 1 – Getting Started

• Lesson 1: Getting Started
• Lesson 2: Paid Traffic: The What & Why
• Lesson 3: The Customer Journey Explained
• Activity: Map The Value Journey

Module 2 – Core Concepts

• Lesson 1: Core Concepts
• Lesson 2: The Traffic Store
• Lesson 3: Traffic Temperature
• Lesson 4: Content & Paid Traffic
• Lesson 5: Cold Traffic Content
• Lesson 6: Warm Traffic Content
• Lesson 7: Hot Traffic Content
• Lesson 8: What’s Next?

Module 3 – Crafting Your Campaign Assets

• Lesson 1: Creating Your Campaign Assets
• Lesson 2: Customer Avatars
• Lesson 3: Laser Targeting
• Lesson 4: High Converting Ad Copy
• Lesson 5: Ad Creatives
• Lesson 6: Ad Scent
• Lesson 7: What’s Next?

Module 4 – Facebook Deep Dive

• Lesson 1: Getting Started with Facebook
• Lesson 2: Facebook Compliance
• Lesson 3: Understanding Campaign Structure
• Lesson 4: Placements, Bidding, & Budget
• Lesson 5: Instagram
• Lesson 6: Tracking & Campaign Launch
• Lesson 7: Retargeting & The Facebook Pixel

Module 5 – Troubleshooting, Optimizing, & Scaling

• Lesson 1: Troubleshooting, Optimizing, & Scaling
• Lesson 2: Analyzing Data
• Lesson 3: Troubleshooting Campaigns
• Lesson 4: Optimizing
• Lesson 5: Scaling

Module 6 – Google Ads with Mike Rhodes

• Lesson 1: The Big Picture
• Lesson 2: Learn The Lingo
• Lesson 3: Knowing Your Business and Marketing Goals
• Lesson 4: Finding and Understanding Keywords
• Lesson 5: Writing Great Ads
• Lesson 6: Understanding Ad Groups
• Lesson 7: Building Campaigns
• Lesson 8: Conversion Tracking
• Lesson 9: Introduction to Ongoing Optimization
• Lesson 10: Getting Advanced

Module 7 – YouTube Ads with Tom Breeze

• Lesson 1: Introduction
• Lesson 2: Your Customers Moment
• Lesson 3: The Perfect Video Ad
• Lesson 4: Reaching Your Customer
• Lesson 5: Campaign Build Walkthrough
• Lesson 6: Thank You

What You’ll Get

When you enroll today, you’ll receive instant access to:

• The Paid Traffic Mastery Course
• 7 Core Modules
• 47 Video Lessons
• 9 Handouts
• 7 Quizzes (one for each module)