Paperless Agent – Facebook Marketing for Real Estate

Unlock the Power of Facebook to Promote Your Real Estate Business and Generate Leads

Learn how to promote your real estate business, attract leads, and build your online presence using Facebook, the world’s most effective social media advertising platform. This course is designed to teach you how to leverage Facebook’s marketing tools to target the right audience, increase engagement, and convert followers into clients—all at a fraction of the cost of traditional marketing strategies.

What You Get with Facebook Marketing for Real Estate Training:

• Facebook Marketing Strategy: Learn how to use Facebook’s powerful advertising platform to find your ideal customers and turn them into loyal clients. Maximize your marketing efforts for real estate with this essential strategy.
• Tutorials: Step-by-step video tutorials to guide you through setting up your Facebook Business Page, running ad campaigns using Facebook’s Power Editor Tool, and practical examples that you can apply immediately.
• Facebook Ad Campaigns: Get 8 ready-to-use real estate marketing campaigns, including Just Listed & Sold, Open House, Homeowners Likely to Move, Renters, and more! These campaigns are designed to bring you results.
• Advanced Topics: Learn how to turn Facebook Fans into leads with advanced strategies using Custom & Lookalike Audiences, split testing, and more to maximize your ad effectiveness.

The Modules

Module 1: Facebook Strategies

Learn how Facebook fits into your real estate business and how it can be used to market, communicate, and engage with potential clients effectively. Understand the power of social media in real estate and how to make it work for your business.

Module 2: Facebook Business Page

Step-by-step instructions on how to set up your Facebook Business Page, including selecting the right categories and customizing the page to reflect your real estate business. This module ensures that you have a professional, high-converting Facebook presence.

Module 3: What to Post

Every Facebook Page needs valuable content to keep followers engaged. In this module, you’ll get 13 specific content ideas that will keep your audience coming back and encourage them to engage with your real estate services.

Module 4: Getting Fans

Once your page is set up, it’s time to grow your audience. Learn 5 no-to-low-cost tactics to attract real estate fans to your page and start using Facebook to promote your services to the right audience.

Module 5: Facebook Ad Campaigns

This module teaches you how to create effective Facebook Ads that target your ideal customers. You’ll gain access to 8 real estate ad campaigns that are proven to drive results, including ads for open houses, just sold properties, and more!

Module 6: Advanced Facebook Tactics

Dive into advanced strategies such as turning Facebook fans into leads, using Custom Audiences and Reporting tools to track ad performance, and more. Learn the key tactics to scale your real estate business using Facebook.

Meet The Team

Chris Scott

Chris Scott is a marketing and business development expert with extensive experience leading product and marketing efforts for fast-growing organizations. He serves as the President of The Paperless Agent and has helped many real estate professionals grow their businesses through effective digital marketing strategies.

Garry Wise

With over 20 years of experience in the real estate industry, Garry Wise co-founded The Paperless Agent. His expertise bridges the gap between technology and real estate, providing valuable insights to help real estate professionals succeed in the digital world.

Krisstina Wise

Krisstina Wise is the CEO of GoodLife Team, a leader in using technology to enhance real estate businesses. Recognized as “Inman Innovator of the Year,” Krisstina is an industry expert who has helped shape the future of real estate marketing.

Why Facebook Marketing is a Game Changer for Real Estate Professionals

Facebook is the most powerful social media advertising platform available today, and it can help you grow your real estate business exponentially. With its highly-targeted ad campaigns, the ability to reach potential clients with the right message, and the affordability compared to traditional marketing, Facebook is the perfect tool to attract and nurture your ideal clients. This course will show you how to take advantage of Facebook’s full potential for your real estate business.

Maximize Your Marketing Budget with Facebook

With Facebook’s ad platform, you can maximize your marketing budget by targeting exactly the right people with your real estate ads. Learn how to make the most of your resources by running campaigns that are both cost-effective and highly impactful. With the strategies and tools provided in this course, you’ll be able to generate leads without overspending.

Turn Facebook Fans into Loyal Clients

This course goes beyond just growing your audience; it teaches you how to convert Facebook followers into loyal clients. By using advanced tactics such as Custom Audiences and split testing, you can create campaigns that drive real results and increase your client base.

Ready to Grow Your Real Estate Business with Facebook?

Join Paperless Agent’s Facebook Marketing for Real Estate training and start using the world’s most powerful advertising platform to generate high-quality leads and grow your business today.