RY Schwartz – Coaching The Conversion CTC Circle (10-2022)
Original price was: $197.00.$33.00Current price is: $33.00.
RY Schwartz – Coaching The Conversion CTC Circle (10-2022)
The Complete, Elite-Level Copywriting & Marketing System for Coaches, Course Creators, and Conversion-Focused Entrepreneurs
Are you tired of the generic, lifeless “swipe and deploy” marketing tactics that fail to connect with your audience? Do you believe that persuasion and empathy can, and should, coexist? Welcome to the next evolution of direct response. The Coaching The Conversion™ (CTC) Circle is a comprehensive collection of RY Schwartz’s most powerful programs, designed to transform you from a mere marketer into a true conversion expert who leads with value, connection, and psychological sophistication.
What You Get Inside The CTC Circle:
This is an all-access pass to a complete library of 7 powerful, standalone programs, each designed to give you mastery over a critical component of your marketing funnel.
🚀 Program #1: CTC Launches
(to master your launch and funnel sequences)
10X Launches is the first copywriting program fully engineered to speed up the execution and amplify your results of your emails no matter what kind of funnel or launch strategy you’re rolling out. This is your complete system for crafting email sequences that not only convert, but also build deep trust and connection with your audience. It’s built not only for best-in-class launch copywriters… But for coaches, consultants, course creators, and ANYONE who stands to benefit from nailing down their launch and funnel copy faster and with more genuine impact.
IN THIS TOP-SELLING PROGRAM, YOU’LL GET ACCESS TO:
- ✅ 2 “Core” Modules: These foundational lessons will initiate you into the “Coaching The Conversion™ method, and how to leverage a new, more empowering definition of “direct response” that opens up the floodgates to greater intimacy, empathy, and conversions.
- ✅ 5 “Launch” Modules: Get a complete A-Z breakdown, breaking down every single phase of your launch or funnel in full detail (including some you didn’t even know existed). You’ll learn exactly what’s at play during the Segmentation & Confirmation, Pre-Launch, Launch, Sales and Closing phases of your funnel and how to quickly craft the messaging that coaches your prospect into the final conversion in a powerful, non-sleazy way.
- ✅ 25+ Email Templates: Forget lifeless copy. None of that BS “plug’n’play” or “swipe and deploy” stuff that shoehorns your message into lifeless boxes that robs it of all life and power. Instead, you’ll get FULL breakdowns and walkthroughs of the go-to templates I turn to over-and-over again in 6 and 7-figure launch campaigns. Meaning, you get to craft your OWN high-converting launch emails in about 25 minutes flat and fire them into ConvertKit, ActiveCampaign (or wtv you’re using) while your coffee’s still hot.
📝 Program #2: CTC Sales Pages
(to master your long form sales page)
This is it. It’s where the best paid copywriters, coaches and course marketers on the planet earn their keep. It’s where the conversion either happens or it doesn’t. In cold hard numbers that don’t care how many Clif bars you stress-ate in the process. It’s where the most admired online business owners transform interest, desire, and engagement and into what you actually want: Sales.
So what is “it”? It’s your long-form sales page. And the truth is… most copywriters and marketers avoid long-form sales pages like the plague… treating it like a close-talking lepper with coffee breath… instead of the 24/7 salesperson your sales page – that final step in your marketing funnel – should be.
So why do marketers (and even pro-level copywriters) avoid sales pages? Because writing a long-form sales page is intimidating AF. It’s the Night King of the Whitewalker army. It’s the Beef Wellington on Hell’s Kitchen. It’s the Lord Voldemort of your marketing funnel – aka the funnel asset that shall not be named. A long-form sales page is where you’ll spend dozens of hours writing THOUSANDS of words that will either confirm your claim as a top player in your space… Or will tell you with Gordon-Ramsay-esque candor that your marketing wasn’t as good as your business coach told you it was.
There’s real pressure in that. But there’s even real-er payoff in being able to do it faster – and more profitably – than anyone else in your industry. A payoff that even affords you the right to make up words like real-er. Confronting, yep? Conquerable. Absolutely.
In CTC Sales Pages, you’ll go through the exact process I’ve used to write over twenty 6 and 7-figure sales pages for the likes of Amy Porterfield, Copyhackers, and many more.
📧 Program #3 & #4: Six Figure Emails & Seven Figure Emails
(for even more email conversion badassery)
Welcome to the “Johnnie Walker Blue” of our email template series. This is the premium blend for more advanced marketing palates. All pulled straight from my highest-performing launches for industry titans like Amy Porterfield, Todd Herman, Traffic & Funnels, and Copyhackers.
What you’re getting are 13 advanced email templates that you can use in a pinch when you need to write a standalone sales email, a webinar invitation, a post-webinar replay, downsell, or flash sale. To be clear, these aren’t those sketchy and lifeless “swipe and deploy” templates you may have seen swimming around the shadier parts of the online marketing cesspool. These are loose, flexible templates that guide you through deep-dive masterclasses teaching you the advanced psychology behind each one. Meaning, you actually understand WHY they work, and are fully empowered to engineer them to best serve your audience.
⚡ Program #5: Minimum Viable Launch 2.0
(to quickly rock profitable and lean email launches)
We’ve taken the single most impactful part of 10x Launches; the part that countless students have credited with producing game-changing ROI in record time… And given it a fresh-for-2022 facelift.
Not only will you be getting access to a stack of NEW templates that we’ve added to the stack based on repeated tests and real-world results. But we’ll be offering you the one-click automation uploads to bring the whole sequence straight into your ActiveCampaign to save you and your team about 5+ hours of heavy-duty integration time.
🎯 Program #6: Application Funnel Amplifiers
(for creating powerful pre-call enrollment experiences)
Fact: The enrollment experience begins the moment your prospect books a call. If you mail it in for those 12-72 hours between when they book the call — and show up to it, you’re missing a golden opportunity to begin coaching the necessary transformations. In this brand new program, you’ll learn how we to consciously engineering your entire application experience to pre-empt objections, create magnetism, and stack the odds in favor of having a successful enrollment conversation.
You’ll get practical answers to:
- When you should be transparent about your pricing BEFORE a sales call
- How to strategically structure your application questions in a way that actually coaches your pre-customer into your program (yes, the questions are copy)
- What to put on your booking confirmation page to create incredible momentum and a “point of no return” into your program
- What tools and systems we use to create a seamless application and booking experience
⚙️ Program #7: Next-Level Automation & Optimization Stack
(upcoming and ongoing automation tutorials)
As the CTC Membership evolves, our resident Wizard, Philip Powis will be actively adding a library of importable one-click automations (into ActiveCampaign), leveraged software playbooks, and a running list of the most advanced (and cost effective) tools and systems that he recommends for fast-scaling course and coaching businesses.
Who Is The CTC Circle For?
This elite collection is for serious marketers, copywriters, and entrepreneurs who are ready to master the art and science of conversion through empathy and psychological depth. It’s for you if you are a:
- Professional Copywriter looking to elevate your skills to command premium fees and work with A-list clients like Amy Porterfield and Copyhackers.
- Coach or Consultant who wants to master high-ticket enrollment by creating powerful application funnels and non-sleazy sales messaging.
- Course Creator or Expert who needs to write compelling launches and sales pages that do justice to the quality of your program.
- Marketing Agency Owner aiming to deliver superior, conversion-focused results for your clients through advanced email and funnel strategies.
This Is More Than Copywriting. This Is Conversion Architecture.
The CTC Circle is built on a simple but profound philosophy: your marketing should be an extension of your product, coaching your prospects toward the transformation they desire before they ever spend a dollar. This is the “Coaching The Conversion™” method. It reframes direct response from a pushy, aggressive tactic into a powerful, empathetic dialogue that builds trust, pre-empts objections, and makes the sale the natural and obvious conclusion to a helpful conversation.
This bundle is not a random collection of courses; it is a complete, integrated system for every stage of your marketing funnel. You will learn to architect powerful launch sequences with CTC Launches, craft the ultimate conversion asset with CTC Sales Pages, write compelling daily emails with Six and Seven Figure Emails, and optimize the crucial pre-call experience with Application Funnel Amplifiers. Each program works in concert with the others to create a seamless, persuasive, and deeply resonant customer journey.
The value of learning from someone who has written for the biggest names in the industry is immeasurable. The strategies inside are not theoretical; they are the exact, battle-tested processes used in multiple 6 and 7-figure campaigns for industry titans. You’re getting access to the thinking, the psychology, and the flexible templates that power the highest levels of the online marketing world. This is your chance to learn the difference between copy that just sounds good and copy that actually sells.
By investing in the CTC Circle, you are investing in mastery. You are choosing to move beyond the superficial “hacks” and “tricks” that litter the marketing landscape and instead build a deep, foundational understanding of conversion psychology. This is the skill set that allows you to write for any market, in any niche, and produce world-class results. It’s what separates the journeyman from the master, and it’s the key to building a truly resilient and profitable career or business.
If you’re ready to stop being just another marketer and start becoming a conversion expert, this is your definitive path. The CTC Circle provides every tool, template, and strategic masterclass you need to elevate your craft and your income. Stop leaving conversions on the table. It’s time to learn how to coach the conversion and build a business that is as impactful as it is profitable.
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